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Chris Bishop opened the doors on digital agency 7thingsmedia, or rather his bedroom door as that is where it all began, in 2009 with his £10,000 savings. It was the height of the recession and clients were being particularly cautious with their...
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The Drum caught up with Digital Gurus, The Little Black Book Agency and other recruitment experts to discuss the challenges facing recruitment and how it will change in the next year. What key trends can we expect to emerge?
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Submit work to feature in the magazine and online Insight section. Contact Thomas@thedrum.com to...
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The Drum catches up with a cross-section of recruitment experts to determine the trends and key issues facing the industry at the moment, from the growing influence of social media on recruitment to the growing need for digital expertise across...
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It’s been relatively quiet on the pitch front lately, but with the Olympics now over we’re expecting the next few months to see a spike in agency reviews. In the meantime we take a look at the latest pitch activity, from Air New Zealand’s global...
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Plenty of pitch activity going on, including reviews by
Vodafone, Pfizer, Nestle and Warner Bros. Here we take a look...
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In this issue of The Drum, we take a look at the result of our recent Fauxlympics competition, which invited 'creative athletes' to submit their tongue-in-cheek spoof ads in the wake of restrictive LOCOG regulations around Olympic marketing...
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In this piece, Canty discusses the findings of recent Future Foundation research into the...
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Big data may be nothing new in IT circles, but it’s a relatively new development in marketing.
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The Marketer’s Guide to Google+ argues why Google+ should be the platform of choice for search marketers, and explores its features such as hangouts, huddle and sparks.
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This issue’s cover story delves into the barren landscape of dead brands, exploring the ideas behind the Museum of Failed Products and taking a look at what marketers can learn from brands that have been left on the shelf.
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As any rocketeer will tell you, a successful launch is critical to success, but nowhere is that...
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Submit work to feature in the magazine and online Insight section. Contact Thomas@thedrum.com to...
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The arrival of the digital era has changed the rules of engagement for marketers and brand...
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The Brandwatch Customer Service Index 2012 report looked at the results of a survey of 2000 UK...
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