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Pepsi debuts first 'Digital Hubs' in Dallas and Barcelona

Modern Marketing

Modern Marketing

Amazon Ads’ new advertising and measurement tools explained
Modern Marketing

Burger King CEO says US marketing is under spotlight as sales lag
Future of Media

Facebook shrugs off whistleblowers and Apple tracking pains to see revenues surge 35%
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Latest

Chipotle

Chipotle brings Halloween ‘Boorito’ event to metaverse by opening Roblox storefront
pepsi

Pepsi debuts first 'Digital Hubs' in Dallas and Barcelona

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Amazon

Amazon Ads’ new advertising and measurement tools explained
Promoted

Commerce, creativity and innovation: why brands should be investing in CTV
burger king

Burger King CEO says US marketing is under spotlight as sales lag
Tesla

Hertz taps Tom Brady to promote its 100,000-strong Tesla fleet
media

Media study: smart TV penetration hits 50% for the first time in numerous markets
Addressable media

GroupM and Hogarth form addressable content partnership
Sports Marketing

Lego, Pandora & Starling to sponsor women’s Euro 2022 championship in England
Creative Works

Ad of the Day: Burger King dares frightened fast-food lovers to embrace witching hour
financial results

Facebook shrugs off whistleblowers and Apple tracking pains to see revenues surge 35%
Christmas

Christmas Ads 2021: watch the latest ads from brands this year
craft beer

In search of mass appeal, Shiner Light Blonde ads have more fun
Opinion

Contextual targeting is making an AI-powered comeback
Misinformation

Australian Associated Press on how it’s helping Aussies decipher fake news
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Awards Case Studies

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Watch the winners get revealed at The Drum Recommends Awards for Digital
The Drum Awards

Winners announced at The Drum Awards for the Digital Industries 2021
The Drum Awards

The story of how Royal Canadian Legion formed world’s oldest esports team
The Drum Awards

DDB Russia on creating a cyber spa for Kaspersky Lab’s 4,000 employees
The Drum Awards

AnalogFolk on working with Canesten to make vaginal health a talking point in Brazil
The Drum Awards

Tripadvisor shares how it put Abu Dhabi on the radar of would-be travelers
The Drum Awards

Sport England shares how it kept women active during the pandemic
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Member Exclusives

TheDrum
Member Exclusive
Amazon

Amazon Ads’ new advertising and measurement tools explained
TheDrum
Member Exclusive
Globalization

How a rise in populism is shifting the tides of global brand marketing
TheDrum
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Remote Working

This indie agency is helping staffers work from art galleries
TheDrum
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creative leadership

The&Partnership’s Toby Allen: ‘Advertising is hard graft at the moment’
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Latest Creative Works

Burger King: 3am Apparitions by David Madrid
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4/5 Vote

Gap: All Together Now by Mark Romanek
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Stamma: Not Just One Day by VMLY&R
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David Webb: Asheville by Yard NYC
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More Open Mic Opinion & Insights

Open Mic Opinion & Insights

This promoted content is produced by a publishing partner of Open Mic. A paid-for membership product for partners of The Drum to self-publish their news, opinions and insights on The Drum - Find out more

Aprais

Why agile teams should care about relationships
Coegi

3 tips to help align your sales and marketing teams
Zappar

How businesses are reigniting the value of brand character with AR
Digital Ethos

Top 5 reasons why you should use infographics
SIDEKICK®

‘Customers’ are dead: Why traditional audience profiling won't work
Optimizon

Why is Amazon PPC important, and how much you should spend on it?
Oracle Advertising

The publisher plight and the importance of monetizing news content safely
bbp

How to reactivate stalled sales-funnel opportunities
More The Drum Network

The Drum Network

The Drum Network is a global membership club for agency leaders, sharing their expertise with the wider industry. Learn more

The Drum Network

Why you need to invest in your cultural capital
The Drum Network

Mass exodus? Agency leaders on whether we’re really facing a ‘great resignation’
The Drum Network

Three things agencies can do to celebrate and learn about cultural differences
The Drum Network

Brand rejuvenation: presenting yourself to the next generation of Chinese customers
The Drum Network

Post-pandemic branding: does yours still fit?
The Drum Network

Unravelling the vital conversation between your product and voice tech

The Drum Network

Why pronouns in my signature mean more than you think
The Drum Network

Facebook in fight for teen attention against social media rivals SnapChat and TikTok
More Opinion

Opinion

Opinion

Contextual targeting is making an AI-powered comeback
Opinion

The public will see through empty Cop26 pledges
Opinion

Will this be the year UK Halloween spend surpasses £500m?
Opinion

How DTC brands can boost CX to capture a greater share of the e-commerce boom
Opinion

From Hennessy to Heverlee, alcohol advertisers are refreshing their agency rosters
Opinion

It’s time to recognize the global marketing pioneers in China
Opinion

Internal marketing – not just external – key to weathering the ‘great resignation’