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Digital
Transformation
Festival

16 March - 24 April 2020

Video | Webinars | Editorial

Our online festival is underway with a packed programme of interviews and panels. Featuring talks from the industry’s biggest brands and most innovative individuals, this event explores what digital transformation really means for marketing.

Find Out MoreSchedule & Catch-up
Coming Up
7 Apr 10:00 BST / 05:00 EST

Delivery Service JustEat's UK CMO Matt Bushby on feeding the nation

FEATURING

Speakers to be announced

Video
06 April 2020

WPP's Mark Read on digital transformation and steering the business through Covid-19

WPP’s chief executive Mark Read has discussed his experiences and thoughts around driving digital transformation within the business and for clients, as well as...

Video
06 April 2020

The Drum's Can Do Festival: join us for two weeks in June to champion the industry

The Drum is to launch The Can Do Festival, a digital initiative that will run from 15 June through to 26 June. The event will be a celebration of best marketing...

Spotlight

Predictions / The Outsiders / The Drum Arms / Tomorrow Is Too Late / Brands In Motion / WFA Global Marketer Of The Year / The BD100 / Pitch Perfect / The DADI Awards / Industry Insights / People On The Move / Advertising Week / The Drum B2B Hub / Customer Experience / Programmatic / Addressable TV / YouTube: Re:View
More News

News

Coronavirus

Alibaba launches 2020 Spring Thunder Initiative to give Chinese SMEs a leg up during Covid-19

07 April 2020
Roku

Roku Channel lands in UK: 'People want free content to supplement subscriptions'

07 April 2020
Coronavirus

‘We location scouted on Zoom’: how Toyota and Saatchis shot a new campaign remotely

06 April 2020
Creative Works

Creative Works: brands continue to use their clout to help combat Covid-19 spread

06 April 2020
Wendy Clark

Wendy Clark exits DDB for global CEO job at Dentsu Aegis Network

06 April 2020
Marketing

TVC to campaign for Virgin Orbit's mass-producible ventilator for Covid-19

06 April 2020
Digital Transformation Festival

Pitching for new business via Zoom: tips from Quiet Storm CEO Rania Robinson

06 April 2020
Coronavirus

Candy Crush and Farm Heroes gamers to be targeted with government 'Stay Home' ads

06 April 2020
Digital

The Drum's Can Do Festival: join us for two weeks in June to champion the industry

06 April 2020
IAB Rolling Heavies

IAB Rolling Heavies: Wunderman Thompson’s Justin Peyton on work excitement

06 April 2020
Creative Works

BMW sends messages of hope as China picks itself up from the coronavirus pandemic

06 April 2020
More In Depth

In Depth & Interview

Digital Transformation Festival

Elections & epidemics: how Google is helping publishers in Asia with real-time data

07 April 2020
4As

‘This may accelerate our plans’: inside the 4A’s scramble to help a wounded industry

03 April 2020
Coronavirus

JD.com, Budweiser & Remy Cointreau on taking clubbing to living rooms during coronavirus

03 April 2020
Future of Media

'Be helpful or prepare for the worst': how editorial teams are innovating in crisis

02 April 2020
Olympics

Olympic sponsors stick by 2021 games, but what will disrupted budgets deliver?

01 April 2020
Havas New York

Havas CCO Harry Bee on how he's helping clients deliver 'in-home' creative

31 March 2020
Football

How Goal is adapting to a world without football fixtures

31 March 2020
Digital Transformation Festival

Liverpool FC's digital boss on why VR will change football ‘sooner rather than later’

31 March 2020
More Video

Video

More Opinion

Opinion

Open Mic

Programmatic comes of age with connected TV and OTT

06 April 2020
Open Mic

Why mobile in-app advertising is the future

06 April 2020
Coronavirus

Overcoming distance: how brands can bring us together

01 April 2020
Open Mic

Conscious content: how brands can partner with creators to raise morale

31 March 2020
influencers

Sedge Beswick: How tech brands can make the most out of influencers

31 March 2020
influencer marketing

How artificial intelligence can transform influencer marketing

30 March 2020
Digital asset management

Six essential tips for working from home during the pandemic

30 March 2020
Media

The impact of coronavirus on daytime television

30 March 2020
More Awards Case Studies

Awards Case Studies

podcast

How the crowdsourced investigation ‘Death in Ice Valley’ became the podcast of the year

10 March 2020
Future of TV

How Expressen TV brought the future of news to Swedish viewers

28 February 2020
SEO

How Easy Offices and Croud used SEO and PPC to smooth the path for international expansion

06 February 2020
The Drum Awards

My Special Aflac Duck: how a brand mascot helped support children with cancer

28 January 2020
Wongdoody

Inside Flowfushi and Wongdoody's strategy to cause a stir with Swirl lip gloss

28 January 2020
The Drum Awards

Inside the making of Hooha, the world’s first smart tampon machine

17 January 2020
The Drum Awards

How tech giant ABB changed its perception in the global food & drink industry

17 January 2020
Awards Case Studies

Inside the Finnish retailer bringing real personalisation to bricks-and-mortar stores

14 January 2020
More

The Drum Network

Opinion

Branded content: Why influencer marketing is more than just the influencer

06 April 2020
Opinion

Vox pop: What's the best brand alignment with a sporting event?

03 April 2020
Marketing

More meaningful online shopping experiences reduce likelihood of post-purchase regret

03 April 2020
Opinion

I’ve never been prouder to be independent, but we need the support of ‘big business’

02 April 2020
Opinion

Five years in the Wilderness: Agency's senior team reflect around five year anniversary

02 April 2020
Opinion

Affiliate marketing is at its best when times are bad

02 April 2020
Opinion

Why animation could be the answer to advertisers' covid-19 content production problem

02 April 2020
Opinion

Pandemics of today, technology for tomorrow; what part will voice play in the future?

01 April 2020
Explore all

Latest Creative Works

in partnership withAdobe Stock

Birds Eye: So, What's For Tea? by McCann

Added 06 April 2020

StayHome by Crocs

Added 06 April 2020

Every Day Makes a Difference by Jungle Creations

Added 06 April 2020

Corner shop Challenge by Jungle Creations

Added 06 April 2020

BMW: Blue Sky and White Clouds

Added 06 April 2020

NHS: Stay At Home by MullenLowe

Added 03 April 2020

Fiat: All In by Great Guns

Added 03 April 2020

Outsmart: Grateful Britain by Mother

Added 03 April 2020

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