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Marketing

From in-depth brand strategy breakdowns to global CMO interviews and the latest ad spend figures, here we bring together all the insights and information the modern marketer needs to succeed.

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17 min read
Editors’ Picks: The top 20 campaigns from The Drum Awards 2023
The Drum Awards
Change the Ref

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4 min read
WPP, Heinz and DDB dominate at The Drum Awards Festival 2023 Grand Finale
The Drum Awards Festival
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6 min read
Digital campaign effectiveness is all about capturing (and holding) attention
The Drum Network
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6 min read
All of the winners from The Drum Awards for PR 2023
The Drum Awards Festival
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5 min read

Sponsored

Reducing friction to build connections: 7 CX trends to prepare for in 2024
Promoted
Maybelline

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10 min read
Why the fake outrage about ‘faux’ out-of-home ads?
Opinion
The mechanical workings of a watch

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5 min read
Stop feeding the broken B2B machine: How to make insights matter again
The Drum Network

Member Exclusives

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Premium Item

30 Nov 2023

5 min read
Which brands are getting the 90s trend right?
Build A Brand
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21 Nov 2023

5 min read
How to cultivate community on Reddit
reddit
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17 Nov 2023

5 min read
How to pitch branded entertainment: lessons from Channel 4
Channel 4
The Drum Awards for Experience

The Drum Awards for Experience 2023 preview: everything you need to know

The Drum Awards

Latest Videos

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The Drum Awards Festival

The Drum Awards for Content 2023
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Award Winning Stories

Dentsu's Steve Woerner on winning Agency Team of the Year with social impact strategies
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Award Winning Stories

Shelter's Helen Jones on their Drum Awards triumph for impactful Social Purpose campaigns

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024