Download your copy of The Drum: 20 July

Subscribers can download a free copy of the latest issue of The Drum here.

This issue’s cover story delves into the barren landscape of dead brands, exploring the ideas behind the Museum of Failed Products and taking a look at what marketers can learn from brands that have been left on the shelf.Meanwhile, The Drum catches up with the ‘quiet man of advertising’, Jeremy Sinclair of M&C Saatchi, to discuss the brutal simplicity of thought.Also in this issue:
  • Osborne Pike’s Steve Osborne looks at how interactive digital technology is shaking up packaging design.
  • The Drum explores the domino effect of recent acquisitions – how will these affect the independent agencies sector?
  • We round up some of the latest creative news, including m-four’s design for the invitations to the launch of the National Football Museum, and identity by ManvsMachine for Channel 4’s new channel 4seven.
The 20 July issue also includes a special 20-page review of paper and print as a medium. A PDF of this supplement can be downloaded below.

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