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Categories Marketing Agencies Creative Media Sustainability Technology

Diageo

Diageo is a British multinational alcoholic beverages company, with its headquarters in London. It was the world's largest distiller until being overtaken by China's Kweichow Moutai on 2017. Diageo's brands include Smirnoff, Johnnie Walker, Baileys and Guinness.

The lower halves of a group of people in high contrast, one of whom is holding a retro speaker
Premium Item

16 Feb 2023

5 min read
Using AI to beat unconscious bias, YouTube found hip-hop ads surprisingly effective
Youtube
Always

07 Feb 2023

9 min read
From BrewDog to P&G, revisit every winner from The Drum Awards for Marketing since 2009
Brewdog
walter white eating popcorners

27 Jan 2023

5 min read
Top 5 Super Bowl LVII ad teasers, from Ozzy’s office job to Dave Grohl’s discovery
diageo
CD

19 Jan 2023

8 min read
Diageo CMO on its diversity agenda: 45% of our global ads have now been shot by a woman
diageo
GP roses

09 Dec 2022

5 min read
The Drum Awards Grand Prix round-up: all the 2022 golden gongs
BBC
light bulb and plants

19 Oct 2022

3 min read
The move toward green advertising: 'everybody needs to do something about sustainability'
diageo

22 Aug 2022

6 min read
The Judges’ Club: meet Rosalind Healy, Guinness’s global content and innovation direct...
alcohol
Guinness spotlights the love of Irish people for summers in latest spot

30 Jun 2022

2 min read
Guinness’s latest campaign spotlights Ireland’s love of summer
diageo
Diageo

30 Jun 2022

2 min read
Diageo purchases Vivanda for flavor-matching personalization
Experiential Marketing

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