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Latest & Trending

A man reads a newspaper while sitting in front of a wall covered in newspapers

02 May 2024

4 min read
How to say something compelling in a world of headline-readers
The Drum Network
Patients waiting in a hospital room

01 May 2024

4 min read
​Why I’m uncomfortable with healthcare marketing’s obsession with ‘patients’
Opinion
Man sat in front of computer in office

01 May 2024

2 min read

Sponsored

The advertiser’s action plan for a smooth transition to a cookieless world
Promoted
Strong arm

01 May 2024

5 min read
Health marketing M&A in good shape with 28 notable deals completed
Opinion
John Rudaizky speaking at B2B WorldFest

01 May 2024

5 min read

Sponsored

The top 5 ingredients of an extra strength B2B brand
Promoted
Jason Gloye in Avenue Q

01 May 2024

7 min read
The advertising playbook is like theatre. But health brands had to ditch the script
Opinion
Mosquito on skin

01 May 2024

6 min read
Our health will be the real price of climate change
Opinion
A woman lying on top of a man

01 May 2024

2 min read
Ad of the Day: Lynx makes a bold bet on comedy with two new spots
Ad of the Day
Next

01 May 2024

6 min read
The Drum’s Daily Briefing: Next sales up, ChatGPT sued and Qantas data breach
Daily briefing
A hand squeezes a drop of liquid from a pipette

01 May 2024

6 min read
Why are people more concerned with treatment than prevention in global healthcare?
The Drum Network
Black and white closeup of a man lying down holding his stomach with a tub of Tums next to him and the words 'The tortured tummies department'
Premium Item

01 May 2024

5 min read
Digesting what goes into Tums owner Haleon’s health influencer strategy
Influencer marketing
A messy pile of medical pills

01 May 2024

5 min read
The public health comms gap: We have the behavioral data, now we have to use it
The Drum Network
digital padlocks
Premium Item

30 Apr 2024

7 min read
Will OpenAI and other LLM developers be able to weather the winds of privacy regulation?
Data & Privacy
Amazon Q

30 Apr 2024

5 min read
Amazon releases Q chatbot for all businesses, upping the stakes in the generative AI race
Microsoft
Readers Digest

30 Apr 2024

3 min read
Reader's Digest closure a reminder that even giants can fall in media
Opinion
TikTok app logo on mobile phone screen with other social app logos

30 Apr 2024

5 min read
Socially savvy brands will be ready no matter what happens to TikTok
Opinion
European Election Film

30 Apr 2024

2 min read
Ad of the Day: Grandparents urge grandchildren to make voices heard at European Elections
europe
Garnier hands out products at a festival
Premium Item

30 Apr 2024

5 min read
Putting on an event? Here’s how to show your CEO it was worth the investment
Experiential Marketing
Health data on fit-bit style watch faces

30 Apr 2024

6 min read
3 ways healthcare marketers can navigate the shifting data privacy landscape
Open Mic
A CMO talking to c-suite

30 Apr 2024

7 min read
Why the CMO needs to learn to speak the language of other c-suite execs
Open Mic
StackAdapt's CEO, Vitaly Pecherskiy and The Drum's senior editor for branded content, Jenni Baker talking on a panel

30 Apr 2024

5 min read

Sponsored

How to embrace AI-powered programmatic: ‘Step away from the hype’
Promoted
A lovehoney ad
Premium Item

30 Apr 2024

5 min read
Inside Lovehoney’s campaign to position itself within the healthcare category
Lovehoney
Council sequesters Waitrose billboard

30 Apr 2024

4 min read
Was Waitrose’s wonky work willfully winding up Wandsworth Council?
Opinion
Google’s UK Measurement & Effectiveness Summit on how marketers can embrace marketing’s measurement moment

30 Apr 2024

6 min read

Sponsored

11 things we heard at Google’s Measurement & Effectiveness Summit
Promoted

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