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Categories Marketing Agencies Creative Media Sustainability Technology

Mobile

Mobile may be a huge part of all marketing today, but it also remains a compelling brand battleground in its own right. From the east v west tussle to dominate the hardware and software ecosystems, to the possibilities afforded by the adoption of technology such as 5G and Augmented Reality.

Our mobile deep dive will arm marketers with everything they need to know to be ready for the next generation of mobile marketing.

A locked iPhone

15 Nov 2022

5 min read
Apple hasn’t killed mobile advertising: the new landscape of mobile measurement partners
The Drum Network
Man holding phone

15 Nov 2022

6 min read
4 trends to disrupt the digital world in 2023, from TikTok censorship to mobile mania
Opinion
Checking privacy-safe mobile ads during data regulatory times

14 Nov 2022

5 min read
Why privacy-safe mobile ad partners are crucial in the new world of data regulation
Open Mic
A man holding shopping bags

20 Sep 2022

7 min read
E-commerce is evolving — meet conversational, social and mobile commerce
Open Mic
Guy wearing AR headset

09 Sep 2022

6 min read
Mythbusting the metaverse for marketers: what’s real and what’s next
Opinion
trolley

02 Sep 2022

3 min read
Ad of the Day: Runaway Tesco trolley shows shoppers getting their mobile deals down
creativity
EE

20 Aug 2022

3 min read
Skydiving Kevin Bacon ad shows there’s no need to get in a spin when you’re out of EE...
Mobile
a woman takes a photo of herself in a yoga pose

11 Aug 2022

3 min read
Samsung’s social campaign ‘reveals’ its foldable Galaxy smartphones
Mobile
O2

10 Aug 2022

2 min read
O2 burnishes its roaming credentials with luxury airport lounge
Mobile

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