The Drum Awards Festival - Media

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Categories Marketing Agencies Creative Media Sustainability Technology

QR Codes

A man walking past a wall plastered with posters for Balenciaga, featuring QR codes

10 May 2023

9 min read
‘The perfect marketing tool’: marketers on the resurgence and future of the QR code
QR Codes
Person holding glass ball in front of wall of QR codes

17 Apr 2023

5 min read
The solution for a cookie-less world has been in our pockets the whole time
The Drum Network
Connected packaging

28 Feb 2023

4 min read
More marketers are now seeing connected packaging as an untapped media channel
packaging design
scanning a qr code

18 Oct 2022

3 min read
McD's and Monster on attracting Gen Z with AR and QR
McDonald's
Sky Mobile QR code ad campaign

08 Aug 2022

3 min read
‘I couldn’t quite believe it’: QR codes improve TV ad response rate, Sky Media revea...
QR Codes
Toilet paper

21 Jun 2022

3 min read
Andrex advertises bowel cancer symptoms on packaging
creativity
Todd Cohen talks QR codes in TV ads

16 May 2022

2 min read
TV Talks podcast: is TV ready for QR codes?
Future of TV
Can TV QR code ads become a successful direct marketing tool?

22 Feb 2022

4 min read
Will Coinbase’s Super Bowl ad really change the landscape of TV QR codes?
QR Codes
Wild turkey

13 Dec 2021

3 min read
Wild Turkey creates camping tent that plays stories narrated by Matthew McConaughey
creative works

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024