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Categories Marketing Agencies Creative Media Sustainability Technology

Augmented reality

Augmented Reality (AR) is transforming the marketing landscape and providing brands with new opportunities to reach and engage customers.

With its ability to create immersive and interactive experiences, Augmented Reality has the potential to drive increased engagement, sales, and brand awareness for companies that embrace it.

Blippar

09 Dec 2018

2 min read
Blippar warns shareholders it is facing insolvency
augmented reality
ioio6767

28 Nov 2018

4 min read
Bandai Namco says it tackled brand awareness issues by bringing its games to life with AR
augmented reality
hthth

20 Nov 2018

3 min read
Snap onboards global agency partners for AR Lenses creator programme
augmented reality
deezer

25 Sep 2018

5 min read
AR marketing is happening right now: three ways you can win over Gen Z
Opinion
USA Today

17 Sep 2018

2 min read
USA Today creates AR experience exploring Chicago underbelly to promote The City podcast
augmented reality
Mastercard rolls out Facebook AR experience for the 2018 Asian Games

28 Aug 2018

2 min read
Mastercard rolls out Facebook AR experience for the 2018 Asian Games
Facebook
1 The ads let users 'try on' cosmetics and click to purchase without leaving Facebook

09 Aug 2018

3 min read
L'Oreal is bringing its 'try before you buy' AR tech to Facebook
Facebook
Chris Young | Viacom

03 Aug 2018

3 min read
Meet the Voxels: Nickelodeon takes to AR and VR in new animated sitcom
augmented reality
woman trying on lipstick in Coty's augmented reality mirror

25 Jul 2018

5 min read
Augmented reality needs to demonstrate consistent value and utility before mainstream adoption...
Opinion

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