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Categories Marketing Agencies Creative Media Sustainability Technology

Adidas

Adidas is a multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. It is the holding company for the Adidas Group, which consists of the Reebok sportswear company, 8.33% of the German football club Bayern Munich, and Runtastic, an Austrian fitness technology company.

It uses its adspend to bite into Nike's market supremacy while keeping speculative upstarts at bay.

aotm, Feb

02 Mar 2022

1 min read
The best ads of the month, from Adidas, Toyota, Coinbase and Relate
toyota
ad2

23 Feb 2022

4 min read
Ads of the Week: Adidas says ‘I’mPossible’ and Netflix crams bus with zombies
creativity
adidas1

18 Feb 2022

2 min read
Ad of the Day: Adidas film encourages turning your impossible into ‘I’mPossible’
Creative Works
adidas tweet

16 Feb 2022

5 min read
Ads of the Week: Adidas bares all and Coinbase breaks the internet
NHS
Adidas

11 Feb 2022

7 min read
Did Adidas use women’s bodies as ‘sensationalist bait’ to generate clicks?
Adidas
Adidas

10 Feb 2022

4 min read
Adidas bare breast tweet pushes sports bras to women of all shapes and sizes
Adidas
Adidas champions inspirational women for its latest Impossible is Nothing campaign

02 Feb 2022

2 min read
Squid Game’s HoYeon Jung among inspirational women championed in Adidas ad
Creative Works
Adidas

02 Feb 2022

3 min read
Dive into 5 of the most-awarded OOH campaigns of the last 12 months
Heineken
b

31 Jan 2022

3 min read
Havas Middle East team on the Adidas swimmable billboard
creativity

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