Speakers will discuss the role of legislatures versus big tech in establishing policies for tracking consumers and collecting, storing and selling their data. They will discuss the latest developments on the legal front both in the US and internationally and how far we’ve come since the adoption of both GDPR and CCPA. They will discuss the possibility and pros/cons of federal legislation in the US versus state-level legislation as well as the appropriate role of big tech players like Google and Apple (who are already leading the charge with their own rules [Google’s Privacy Sandbox/FLoC and Apple’s iOS 14.5 IDFA updates] and have established a status quo before legislators have been able to
After a cancelled holiday season in 2020, it comes as no surprise that expected retail spend for Q4 2021 is on the rise – with online spending set to capture a significant share... read more
Speakers will discuss the role of legislatures versus big tech in establishing policies for tracking consumers and collecting, storing and selling their data. They will discuss the... read more
B2B marketers all agreed that they needed to shift more into the digital space. Yes, they were masters of targeting e-mails but in many ways, they were still in their infancy in... read more
While it may seem the only constant in digital is change, this session will help distil the future of ad tech into three important trends in APAC. Industry leader Sonal Patel, managing... read more
We’ve all heard the adage, “garbage in, garbage out.” But what about the quality of the data feeding today’s most advanced AI models and solutions? In this session, we’ll... read more
CTV represents an extraordinary opportunity to create a better advertising experience – one that is relevant, tells a compelling story that matters to the specific household, and... read more
Building a first-party data strategy should be top of mind for every marketer as we move into a privacy-first future. Data-rich sectors – those that deal directly with customers... read more