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Energy drink brand V wants to help millenials make their dreams happen

14 November 2019

810,000 eggs sold through voice shopping on Alibaba during Singles' Day

13 November 2019

Lazada co-president on why he doesn't get much sleep during Singles' Day

10 November 2019

Google's global brand lead says ad industry needs to get better at pre-testing digital creative

08 November 2019

Pantene's Single's Day ad shares heartbroken people's breakup stories in a salon

07 November 2019

How should client and agency relationships be measured?

07 November 2019

Singapore acts after whistleblowers unveil data breaches in Singtel and Ninja Van

06 November 2019

Why luxury brands like Christian Dior have a strong DNA

06 November 2019

AXA appoints WPP and Publicis to handle global media

06 November 2019

Grannies and guitarists explain 5G in Optus' new campaign

06 November 2019

VietJet signs on as Team Flash official airline partner in bid to grow eSports in Vietnam

05 November 2019

SATS launches travel app aimed at group travel

05 November 2019

The Drum Network

Why Twitter is right to ban political ads

04 November 2019

Queensland taps on true stories to highlight dangers of online grooming in Australia

04 November 2019

In-app advertising: How marketers can take advantage of rising CPMs

01 November 2019

Why Viacom is turning to Facebook Watch to create original content in South East Asia

31 October 2019

Why small and medium businesses are shunning traditional ads during the festive period

29 October 2019

Talent is at the heart of why Jokowi brought Gojek co-founder Nadiem Makarim into his cabinet

25 October 2019

Advertisement Feature

Marketing’s augmented reality – how tech empowers creativity

24 October 2019

How Japan Airlines' ad campaigns took flight after changing its programmatic strategy

24 October 2019

Chelsea completes signing of Bollywood actor Arjun Kapoor as brand ambassador in India

23 October 2019

Inside Starbucks' innovation efforts: 'We need to meet the increasing need for speed and convenience'

23 October 2019

'The client of the future will be an experience creator'- what next for the role of the marketer?...

22 October 2019

Why OFX is investing in branded podcasts

21 October 2019

How to make your app stand out using App Store Optimisation

11 October 2019

Has Bytedance joined the illustrious ranks of the BAT with Douyin in China?

09 October 2019

Amazon boosts Singapore presence with Amazon.com rollout

08 October 2019

'You can't just preach down at fans': Global Rapid Rugby on building a challenger sports brand

08 October 2019

Advertisement Feature

Taking advantage of the mobile gaming powerhouse

07 October 2019

How the Wall Street Journal is using its event business to plug the print gap

02 October 2019

How brands can gain trust in a skepticism-filled Chinese market

02 October 2019

How can brands ensure that they work with the right KOLs in China?

01 October 2019

How brands can use apps like XiaoHongShu, Baidu Tieba and Ximalaya FM to reach Chinese consumers

27 September 2019

Cathay Pacific: how should the airline navigate the political turbulence in Hong Kong?

24 September 2019

Advertisement Feature

What does 5G mean for video advertising?

20 September 2019

Cookies crumble: The latest trends from digital advertising at Dmexco

20 September 2019

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