Marketing can change the world
The World Creative Rankings is our annual study of the brands, agencies and people behind the world’s very best creative work. At The Drum, we think that marketing can change the world, and the world’s most creative campaigns regularly prove that to be true.
Whats in the reportbuy now
Chupa Chups
Cheil Worldwide Hong Kong
Ranked #23
Our research looks at the most awarded work, companies and people from a broad and diverse range of global creative awards, not just the usual suspects. Included are awards like the Clios, D&AD, Dubai Lynx, Epica, The Loeries and of course Cannes Lions amongst many others.
The collective wisdom of the judging panels from all of these awards means that the companies and people included in the World Creative Rankings can be seen as the very best of the global advertising industry.
So if you are one of the brands, agencies or people featured, congratulations. If you are hoping to inject some creativity into your next campaign, climb the creative rankings or even spot your next hire this is a great place to start.
The New York Public Library
Mother New York
Ranked #21
Creativity will remain an essential tool to help solve some of the biggest challenges facing us now and in the future. Much of the most globally awarded work focuses on topics like diversity, inclusion and society.
Creatives have to be out there, they have to know every aspect of the business
McDonald’s
TBWAParis
Ranked #24
ONE
Rothco
Ranked #53
A recognition like this is a real indication that our work is consistently landing in culture and making a difference. We will need that creative bravery, and that work ethic, more now than we ever have.
