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Ayesha Salim
Content Lead
The Drum Works
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The source is everything: how marketers can distinguish between good and bad location data
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The powerful duo: marrying accurate and precise location data
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Integral Ad Science’s CRO: brands are demanding custom metrics for greater transparency
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Lost in translation: Gaining clarity around adtech transparency
61% of marketers believe AI will result in a loss of jobs
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Managing audiences across social media platforms: Insights from Dmexco
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How marketers can use programmatic audio for ‘hard to reach’ millennials
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How Adobe is helping advertisers ‘close the loop’ on measurement
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How to be brand safe: ‘Know your partner, use real-time blocking and multiple strategies...
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Adobe Ad Cloud’s VP on addressing ad fraud: ‘We’ve been early and aggressive’
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Old-style metrics begone: why marketers need a people-driven approach to audience measurem...
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Audience Project’s CEO on how the industry can become more transparent about data
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Neo@Ogilvy’s data analyst on overcoming the big data challenge| Future stars of digital
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Location-based advertising: the opportunity behind the hype
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Accurate versus precise location data: why marketers need both to create smarter consumer segments...
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The rise and rise of AI: where does it leave humans?
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Pixability's MD on alleviating the walled gardens ‘tension’ and solving marketing industry...
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How brands can use technology to fix the customer feedback loop | Brand love stories
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Personal taste: are we losing our appetite for cookies?
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How marketers can plan their Christmas omnichannel strategy now
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