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China

Latest marketing and advertising news for China, including insights and opinions.

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Muji issues apology in China after campaign called out as 'culturally insensitive'

13 September 2019

How to do business in China: new business success

12 September 2019

Alibaba unveils refreshed core values to keep up with the digital era

11 September 2019

Jack Ma officially parts from Alibaba with a poem to Hangzhou

10 September 2019

Alibaba buys Kaola to improve its import services and customer experience

06 September 2019

How to do business in China: The art of 'Guanxi'

03 September 2019

Philips taps JD.com's AI capabilities to improve consumers experiences in-store

02 September 2019

Ads We Like: Budweiser urges people to appreciate all kinds of love during Qixi Festival

02 September 2019

Starbucks takes over heritage site in China as part of its ‘third place’ strategy

Consumers swarm Costco's first store in China on opening day, forcing it to close early

Social commerce: what approach marketers should take in APAC

Oppo revamps global marketing units and promotes two senior executives

How WeChat is taking over the world

Salesforce ties up partnership with Alibaba to increase its presence in China

Tencent signs deal to create a new Pokémon game for China

Luckin Coffee plans launch in India and Middle East as it eyes global expansion

Alibaba opens its B2B platform to sellers in the USA for the first time

China slams Manchester City for only visiting for sponsors obligations

How to do business in China: Understanding the creative industry

AirAsia targets Chinese millennials with adventurous messaging

Why WeChat is a start and not a silver bullet for luxury brands in China

China turns censorship crackdown efforts to podcasts and audiobooks

Manchester United courts Chinese fans with tailored experiences

Puma creates interactive running experience in the middle of Shanghai

10 questions with… Andrew Collins, CEO of Mailman

Alibaba launches English language website for brands to reach Chinese Tmall users

What brands can learn from China: the world’s leading experience accelerator

TikTok’s daily active users in China top 250 million

JD.com reports record sales of $29.2 bn for 6.18 shopping festival

Martell aims to be the alcohol of choice in China with new storytelling hub

The antidote to brand fatigue is design

ByteDance hires former Facebook executive Blake Chandlee to drive TikTok's global expansion

Huawei estimates US ban will lead to $30bn loss in revenues

Uefa expands partnership with Alipay to create mini-programs as Euro 2020 draws closer

Magnum and Benefit team up in Shanghai for Magnum Beauty Store experience pop-up

Jack Ma and Melinda Gates push ‘digital cooperation’ to offset potential damage from technology