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China
McDonald’s China creates 'green experiences' to engage fans and boost market share
Moxy Hotels beds down in the metaverse with AR venture
Alibaba launches presales ahead of Singles Day to bolster sales as retail market slows
Alibaba reports flat quarter as e-commerce and online video lag
Nike China creates immersive AR experience to reconnect with youth
TikTok owner Bytedance crowned number one Chinese Global Brand Builder
TikTok owner ByteDance launches 'Instagram-style' social media app
Inside Superunion’s overhaul of Nantou City’s branding
Why OnePlus jumped into the ‘Shark Tank’ for its new mobile phone launch
Creative Works
Nars Cosmetics builds virtual world for Chinese consumers
Member Exclusive
Here’s how the ad industry is coping with the lockdown in Shanghai
Member Exclusive
‘No one-off activations’: Ogilvy China’s experience lead on using the metaverse for...
Opinion
Is the first real metaverse being built now in China?
‘My Beauty, My Say’: how Dove is tackling digital distortion in China
Member Exclusive
Taiwan’s FamilyMart on why a hybrid model is the future of retail in the post-pandemic e...
Alibaba and Tencent added to US’s ‘Notorious Markets List’
Opinion
The Beijing Winter Games: has brand enthusiasm cooled?
The great luxury bounceback: how brands such as Burberry are returning to growth
Alibaba creates virtual influencer for Winter Olympics to highlight innovation capabilitie...
Opinion
The Year of Tiger and no hunt for western brands
Lunar New Year 2022: watch all of the latest ads
Opinion
What can brands learn from China’s customer journey supremacy
Macallan creates an immersive, sensory exhibition in China for whiskey lovers
Tencent apps may be vetoed by some parts of the Chinese government in privacy crackdown
China fines livestream influencers for evading tax with help of ad execs
Alibaba Q3 revenue rises, but slower than expected as China clamps down on big tech
Member Exclusive
PIPL: what you need to know about China’s personal information protection law
Tencent data collection practices scrutinised by Chinese consumer watchdog
Member Exclusive
Inside the world’s largest shopping festival: how Singles’ Day 2021 unfolded
Yahoo officially pulls out of China after new data protection law comes into effect
Opinion
It’s time to recognize the global marketing pioneers in China
Opinion
Censorship compliance and the PR crisis: why LinkedIn left China
Opinion
From globalization to hyper-local, how can brands and creative teams adapt?
Member Exclusive
Inside China’s Personal Information Protection Law: how will it impact businesses?
LinkedIn ends operations in China after self-censorship backlash
China fines retail platform Meituan $533m for anti-competitive practices
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