World Creative Rankings 2023: explore the top 100 EMEA agencies
We explore which European, Middle Eastern and African agencies led this year’s World Creative Rankings, the definitive guide to advertising’s most creative companies and people.
A still from Serviceplan Munich’s Penny campaign / Serviceplan Munich
German agency Serviceplan was the industry’s favorite creative shop last year, according to an exacting study carried out by The Drum’s research team. The Bavarian agency beat out competition from continental rivals Publicis Italy, Gulf agency Impact BBDO Dubai and British flagship Ogilvy London to take the top spot.