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Creative World Creative Rankings

World Creative Rankings 2023: discover the 100 most-awarded APAC agencies


By Sam Bradley, Journalist

February 27, 2023 | 11 min read

The most-awarded agencies across the Asia Pacific region are revealed, as we continue to announce this year’s World Creative Rankings.


Dentsu WebChutney’s work with Vice led it to success in 2022

Dentsu Webchutney, the agency showered with accolades for its work poking the British Museum in the eye for Vice, has been crowned the most-awarded agency in the Asia Pacific region in The Drum’s World Creative Rankings 2023.

Propelled by having the third most-awarded campaign of the past year, 'The Unfiltered History Tour', the Indian creative shop saw off stiff comeptition from two Ogilvy agencies, as well as established names from Australia, New Zealand and Japan, to head this year’s list.

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The World Creative Rankings are compiled by exhaustively analyzing the performance of thousands of pieces of creative work across 19 major industry awards programs, including The Drum Awards, throughout the previous calendar year.

We’ve already released our list of the highest-ranked campaigns of 2022, and the top advertisers and people lists are still to come over the next two weeks, as well as the top 100 agencies worldwide.

But now we can confirm the most-awarded agencies in the Asia Pacific (APAC) region from the last 12 months, along with a selection of the work they created in that time. For the full methodology, see our World Creative Rankings 2023 introduction.

Rank Agency
1 Dentsu Creative Bengaluru
2 Ogilvy Bangkok
3 Ogilvy Mumbai
4 DDB Mudra Group
5 Howatson Company
6 FCB New Delhi
7 DDB New Zealand
8 Leo Burnett Sydney
9 Dentsu Tokyo
10 Special Group Auckland
11 VMLY&R India
12 Dentsu Inc
13 Innocean Worldwide Seoul
14 TBWA\Media Arts Lab Shanghai
15 Cheil Worldwide Seoul
16 Saatchi & Saatchi
17 Dentsu Creative Australia
18= Cheil China/Cheil Hong Kong
18= Cheil China
20 Che Proximity Sydney

Deloitte Melbourne secured its spot in the Rankings with its ’Carbon Footprint’ campaign for Belong.

Rank Agency
21 Deloitte Melbourne
22 Saatchi & Saatchi Melbourne
23 Publicis Singapore
24 TBWA\Hakuhodo
25 Cheil Hong Kong
26 Leo Burnett India
27= DDB Sydney
27= Geometry Ogilvy Japan
29 The Monkeys Sydney
30 BBDO Guerrero
31 Ogilvy Melbourne
32 Grey Japan
33 The Tuesday Club
34= Tencent Shenzhen
34= Dentsu Chubu Nagoya Japan
34 Wunderman Thompson Thailand
37 Host/Havas Sydney
38 Colenso BBDO
39= Thinkerbell
39= TBWA\Shanghai
39= Dentsu Craft
39= SOUR Bangkok

Saatchi & Saatchi Auckland’s work for Global Women took an irreverent approach to workplace sexism.

Rank Agency
43= Saatchi & Saatchi Auckland NZ
43= Gigil Manila
43= Ogilvy Taiwan
46= Mullenlowe Singapore
46= Happiness Saigon Ho Chi Minh City
48= Clemenger BBDO Melbourne
48= Special Group Sydney
48= Ogilvy Shanghai
48= Leo Burnett Thailand
52 Hakuhodo Inc
53= BYJU'S Bengaluru
53= Ogilvy Singapore
53= Audacity
56= AKQA Melbourne
56= Six Tokyo
56= MediaCom Singapore
56= BBDO Bangkok
60= Innocean Worldwide Sydney Australia
60= Hakuhodo Indonesia
60= TBWA Thailand Bangkok

The Hallway’s campaign for an Australian mental health initiative reworked the lyrics of The Cure’s famous hit.

Rank Agency
63= The Hallway Sydney
63= BMF Advertising Sydney
63= Wunderman Thompson Mumbai
63= Forsman & Bodenfors Singapore
63= Dentsu Taipei
68 McCann India Mumbai
69= Clemenger BBDO Sydney
69= McCan World Group India Mumbai
69= Wunderman Thompson Singapore
72 Lifull
73 Dentsu/Cekai
74= M&C Saatchi Sydney
74= LHo Chi Minh City
76= Shanghai Version Design Group
76= ADK Taiwan
78= Grey Dhaka (Bangladesh)
78= Innored Seoul
78= Indego Design
78= Muma Malaysia
82= MSL Group India
82= Enjin Tokyo
82= FCB New Zealand
82= Ace Saatchi & Saatchi Manila The Philippines
82= Goodstuph Thailand
82= Wolf Bkk
88= BBDO Mumbai
88= You've Got Pictures
88= Kinetic Singapore
88= Bito Taipei Taiwan
88= GreyNJ Bangkok
88= Phenomena Co
94= Dentsu West Japan
94= Inspire Activation
96= Ogilvy Sydney
96= Creativeland Asia Mumbai India
96= Lights Design
96= Omnibus Japan
96= TBWA\Auckland
96= Ogilvy Pakistan

World Creative Rankings:

Explore the best-performing campaigns, agencies and brands in this year’s World Creative Rankings.

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