back
to thedrum.com
Advertisement
Skip to content
Brand News
Hellmann’s collaborates with Google on AI tool that tackles food waste
Opinion
Wondering what’s wrong with the ad industry eventually led me to Liquid Death
Was Starbucks right to eliminate its CMO role?
Ad of the Day: Stella Artois hires David Beckham as a hand model
How a marketing overhaul could have saved Ted Baker
Best Ads of the Week: PNC backs ‘boring’ banking & Adidas supports student-athletes
The Drum Network
Here’s how simple (but not simplistic) brands are bringing light to the energy sector
Opinion
Social is lost to preachers, drunks and mad dogs. We need another town square
Decathlon decoded: inside world’s biggest sports retailer as it rebrands and refocuses
Ad of the Day: Spice Girl Mel C stars in Palace x Gap skate-wear spot
Opinion
Can crisis comms help restore the Met Police’s reputation?
Regina Hall plays hide-and-tell in Lean Cuisine campaign, ‘You Have Good Taste’
Adidas & Hailey Van Lith quell the anxieties of college athletes in ‘You Got This’
Opinion
What should marketers do when the consumer doesn’t do the ‘right thing’?
Why Breast Cancer Now is mixing AI and photography in attention-grabbing campaign
Can advertising tell the truth? This vodka brand is giving it a shot
Silicon Valley’s Chris Diamantopoulos raves about how ‘brilliantly boring’ PNC Bank...
Ad of the Day: Madison Tevlin calls for an end to Down syndrome prejudice
Allen Iverson & Pepsi reward basketball fans with $100k for getting ‘zero right’ brack...
Opinion
Freelancer cuts: your agency’s loss is the client’s gain
Why the V&A has repositioned its brand around niche interests
Ad of the Day: Amazon celebrates grassroots players in Uefa Women’s football short
Opinion
Don't mistake GirlTok for GirlBritain. Nuance rarely goes viral
Opinion
Tomorrow’s top marketers will master gen AI. We don’t exactly know how yet
The Drum Network
Are we losing the art of marketing relevancy?
Heinz seeks to make gravy the next ketchup
Jameson Irish Whiskey, Oreo & Ancestry raise spirits for St Patrick’s Day 2024
Travel Supermarket puffs up 100 pool inflatables for Manchester billboard
The Drum Network
Facebook’s not getting any younger; neither are its users
Ad of the Day: Wayfair welcomes us to the Wayborhood
The Drum Network
Lessons from HubSpot and that Papaya Global Super Bowl ad: Think big to stand out
Can Stanley avoid the ‘Ugg trap’? Only if it can embrace the silly
Best Ads of the Week: 805 Beer empowers women & Barnardo’s fights child poverty
The North Face navigates rocky terrain in wake of viral racial inclusion promo
The Drum Network
Advocates over ads? What Tesla and GoPro can teach B2B marketers about brand advocacy
Ad of the Day: B&Q motivates DIY novices with menacing tools
Previous
Next page