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The future of working-from-anywhere

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The past year has demonstrated that remote working isn’t just desirable for many in the industry – it's a necessity. The commercial and social benefits of institutional remote working policies have been demonstrated beyond doubt. From the greater accessibility given to people who might never have been able to gain a foothold in the marketing industry before to the greater collaboration between teams using technology, the irony is that being locked down enabled wider communication than ever before. This session will ask how brands and agencies have managed creative collaboration over the past few months – and which of the past year’s trends we should be accelerating.

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