Event has finished for the day. All content will be on demand from tomorrow.
Gaming is an industry hot topic but underneath all the hype is a very real opportunity for agencies to be making revenue. Clients are always after a new way to reach consumers and steal a march on their competitors and mobile gaming offers just that. This panel will bring together marketing leaders to reveal their secrets about how they are turning the excitement about gaming into a tangible business opportunity.
What you will learn:
-Why everyone is a gamer and why this is a big business opportunity
-Gaming is the metaverse and what that means for agencies
-Why we need to learn from the mistakes made around social media
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