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Consumer habits have changed throughout the past year at the rate of knots, forcing brands to re-think their engagement strategies, and how best they serve their audiences through content and creative. Clients want to work with agencies that can be nimble enough to adapt their creative thinking in real time, introduce new skill-sets where required, and pivot their business models according to how clients want to operate. Tune in to get a real understanding of how today's consumers are behaving, which is driving client demands.
The menopause has fast become one of the most important and topical issues facing businesses right now. The impact it is having on talent retention and mental health of their people... read more
Work-life balance is something we all strive to achieve, and in today’s market, it’s even more important to ensure we’re attracting the very best talent into our businesses.... read more
The past year has demonstrated that remote working isn’t just desirable for many in the industry – it's a necessity. The commercial and social benefits of institutional... read more
The strain of Covid on agencies has led many worried agency bosses to accept client demands without question for fear of losing lucrative business in an unstable market. An investigation... read more
Cast your mind back to Easter 2020. It’s a bit of a blur, perhaps one you’d happily forget. Just days earlier a united news industry team had pitched to the UK government for... read more
With an uncertain financial economy ahead, many will be looking to freelance work. Freelancers and creative gig workers have many options in terms of platforms to find work but how... read more
Clients are spending again! Agencies rejoice! But not so fast. After a lean year of lockdown, staffing up has become a priority for most agencies — all at the same time. Compound... read more
Gaming is an industry hot topic but underneath all the hype is a very real opportunity for agencies to be making revenue. Clients are always after a new way to reach consumers and... read more