Event has finished for the day. All content will be on demand from tomorrow.
In a constantly changing industry climate, the 4A's keeps a close pulse on how agencies are shifting to use more progressive working models. As part of this session, 4A’s CEO Marla Kaplowitz will discuss key topics agencies are reporting essential to future-proof their performance post-COVID, and beyond. The session will also share best practices to drive growth amid COVID-19 as well as examine current leadership demands and emerging services, service models and skill sets that the market is calling for.
Such unprecedented times have meant that some agencies have won and some have lost. In partnership with Deazy, we’re taking a deep dive into looking at how agencies have pivoted... read more
In this session, we hear from four Black ad professionals who started in different decades about what advertising life was like when they were starting out and how the industry has... read more
Hunger for data isn't slowing, but the real value for brands is having partners that can translate that data into actionable insights. This is where agencies can create valuable... read more
An essential and in-depth lesson in agency leadership from one of the world’s most admired agencies. Neil Christie, director of growth markets at Wieden and Kennedy, explains how... read more
We will hear first-hand, how some of Europe’s leading privately-owned marketing services companies have successfully built and realised value for their businesses.read more
What would make a career consultant move over to lead one of the biggest creative agencies? Aren’t the big bad consultancies coming to get the agencies? Hear from Ogilvy’s new... read more
Join Sue Unerman and Kathryn Jacob in a chat with Sonoo Singh, to talk about their new book ‘Belonging’.
The authors of the eponymous book - ‘Belonging: The key to transforming... read more
In this session, we will explore how businesses can further ramp up their creative offering through new ideas, innovation and talent recruitment.read more