In-housing or right-housing? A hybrid way of working or an agency of record? Get all the information you need to pick a creative setup that works for you.
This panel of in-house, agency-side and brand professionals will help you make sense of the migration towards in-housing; what it means for traditional ad agencies; and how the industry can effectively collaborate to build the solutions that work for clients.
- Gain a deeper understanding of the in-housing trend to make it work for you
- Get the right management structure and company culture to succeed
- What opportunities lie ahead in 2021 for talent, tech, and advertisers?
If you are weighing your in-housing options, then don’t miss out on these expert perspectives.
We will hear first-hand, how some of Europe’s leading privately-owned marketing services companies have successfully built and realised value for their businesses.
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According to the latest industry reports, digital advertising budgets continue to increase, with programmatic once again benefitting from greater investment.
But as spend increases,...
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Sign up for The Drum Awards for Agency Business Virtual Ceremony.
Due to the current situation, we can’t host our usual awards night, so instead, you are invited to join...
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