Event has finished for the day. All content will be on demand from tomorrow.
What would make a career consultant move over to lead one of the biggest creative agencies? Aren’t the big bad consultancies coming to get the agencies? Hear from Ogilvy’s new Global CEO Andy Main about why he made the move, where he sees growth opportunities and why agencies (not consultancies) hold the upper hand.
In a constantly changing industry climate, the 4A's keeps a close pulse on how agencies are shifting to use more progressive working models. As part of this session, 4A’s... read more
Learn how external and in-house agencies can bring out the best in each other. A recent WFA study found 57% of major multinationals had built in-house teams for creative services,... read more
Hunger for data isn't slowing, but the real value for brands is having partners that can translate that data into actionable insights. This is where agencies can create valuable... read more
With the advent of Zoom fatigue and increased screen time as many of us work from home due to Covid-19, Arianna Huffington, founder of Thrive Global, The Huffington Post and author... read more
Acclaimed designer and founder of Red or Dead and Hemingway Design will talk to The Drum about his career, his creative process and inspirations and how he sees the modern creative... read more
Whether you are pitching or refusing to pitch, workshopping or negotiating with procurement – this session is a must. Hear from clients about what inspires them to say yes, and... read more
In a recent study from the CMO Council, nine out of ten B2B buyers said online content has a significant effect on their purchasing decisions. That’s a stark reminder of just how... read more
With the world in flux, agencies are trying to figure out what the clients of the future will look like and where work will come from. During this session, The Economist’s head... read more