How to use insights to win new business and delight clients
Hunger for data isn't slowing, but the real value for brands is having partners that can translate that data into actionable insights. This is where agencies can create valuable IP, gain a competitive edge, win new business, and delight clients. In this panel, experts will share stories of how they've used insights to grow business at their agencies, as well as practical tips for you to replicate.
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Why is content important and how can we help?
In a recent study from the CMO Council, nine out of ten B2B buyers said online content has a significant effect on their purchasing decisions. That’s a stark reminder of just how... read more
Featuring
Ken Hein
Featuring
Tehmeena Latif
How to build a better, kinder workplace
Join Sue Unerman and Kathryn Jacob in a chat with Sonoo Singh, to talk about their new book ‘Belonging’.
The authors of the eponymous book - ‘Belonging: The key to transforming...
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Featuring
Sue Unerman
Featuring
Kathryn Jacob OBE
Featuring
Sonoo Singh
Three pillars of growth for 2021: Positioning yourself for profit
If you want your agency to still be here in five or ten years, it’s essential that you have a profitable and sustainable business model. What many agencies don’t realise is that... read more
Featuring
Peter Czapp
Why agencies need to drive the sustainability conversation?
It is the time to restart, rebuild, reset. But can an industry built on flogging stuff ever be ethical, especially at a time when the pandemic has upended our world? This panel will... read more
Featuring
Alice Salisbury
Featuring
Trewin Restorick
Featuring
Tom Stancliffe
Featuring
Leila Fataar
Featuring
Imogen Watson
Member Exclusive
The perfect platforms
If you want to know where growth happens in 2021, then this fast-paced session is you. eMarketer principal analyst Debra Aho Williamson presents a wealth of data and makes sense... read more
Featuring
Ken Hein
Featuring
Debra Aho Williamson
Member Exclusive
In the lockdown - US: an inside look at the brand/agency relationship
What does a great client partnership look like in tough times? In this exclusive session, you can peek behind the curtain as a senior marketer and a satisfied client share the secrets... read more
Featuring
Sonoo Singh
Featuring
Ari Weiss
Featuring
Michelle St Jacques
Featuring
Lynn Lester
Member Exclusive
The changing face of new business - North America
Whether you are pitching or refusing to pitch, workshopping or negotiating with procurement – this session is a must. Hear from clients about what inspires them to say yes, and... read more
Featuring
Ken Hein
Featuring
Dave LaFond
Featuring
Adrienne Ingoldt
Featuring
Donna Sharp
Featuring
Tammy Dunkley
