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The Drum


The Drum on Health

The Covid-19 pandemic has made pharmaceutical companies household names. But while the health industry has proved its genius for rapid innovation, it must now also demonstrate its talent for mass communication to help build confidence in the world’s biggest ever vaccination program. In this, our special health focus, we’ll examine how the key players – from health agencies to pharma firms to brands – are doing their part to return the world to normality. We’ll also be devoting coverage to other key trends in the health space, including fitness and mental wellbeing.