Read our new manifesto

Skip to content

email

Latest marketing and advertising news for email, including insights and opinions.

Never miss a beat, sign up to your newsletter

Promoted

Webinar: email marketing, where business is done

21 October 2020

Promoted

Email Marketing: are you measuring it wrong?

13 October 2020

Email marketing isn’t working – what’s a B2B marketer to do?

30 September 2020

The Drum Network

How to write a new business email that won’t be ignored

12 November 2018

Promoted

Mobile email marketing optimisation: are you doing it right?

22 August 2018

Email still public's preferred marketing channel, even after GDPR

26 July 2018

The Drum Network

Email marketing needs to raise its game - here’s how

19 March 2018

Promoted

Direct mail is back in the mix: consumers consider mail believable as digital channels face...

26 September 2017

Instant messaging usurps declining email as most innovative brand marketing tool claims Adobe...

29 August 2017

Airbnb waives Houston fees after Hurricane Harvey but ‘Floating World’ marketing email touches...

29 August 2017

Email click through rates drop to 1.6%, with publishing industry hit hardest

15 August 2017

The Drum B2B Hub

55% of business emails read on mobile phones

11 August 2017

The Drum B2B Hub

B2B platform Handshake adds services with Mailchimp link

19 July 2017

Phishers are tapping into Pied Piper and Hooli in new email scams

03 July 2017

Driving revenue and subscriptions through innovative email technology appeals to publishers

29 June 2017

Email marketing up 83% since 2015 as B2B marketing grows by 200%

23 June 2017

The Drum B2B Hub

Email subscribers are not turning away from brands, but increasingly clicking to open

16 May 2017

What’s going to kill email this year at SXSW? Probably nothing, again

09 March 2017

The Drum Network

SaleCycle releases free ebook revealing the secrets of successful cart abandonment remarketing...

02 March 2017

Email, LinkedIn and white papers remain key strategies in lead gen for B2B marketers, study...

13 February 2017

Mailchimp integrates Facebook to enhance its email marketing channels

30 January 2017

Digital marketing spend to hit $118bn by 2021, but budgets will shift to experiences

26 January 2017

The Drum Network

Vox Pop: Bringing back the renaissance marketing trends in 2017 (Part 1)

23 January 2017

Stop bombarding customers with dreary comms and build a proper relationship instead

20 January 2017

Why bots are like email - but better

22 December 2016

“Keep It Simple, Stupid”

01 December 2016

Nuzzel: could email be the saviour of news?

13 October 2016

Email is slowly dying. No, really it is

26 July 2016

We miss you: reactiving your email marketing campaigns for B2B

21 June 2016

Collaboration is a wonderful thing. I’m about to write half a million haikus

25 May 2016

Could an 'hour of power' save you and your agency from email stress?

23 May 2016

The Drum Network

New business bites: Thinking outside the inbox

05 May 2016

Yahoo enhances mail service as it attempts to underline ‘unique value’ of its ad stack

18 March 2016

The Drum B2B Hub

Email use continues to grow worldwide with users expected to reach 2.9 billion by 2020

08 March 2016

Gmail and others pay tribute to late email creator Ray Tomlinson

07 March 2016

BT to launch ‘breakthrough’ junk voicemail service

11 February 2016