People on the move: Hires and departures at AOL, Northern and Shell, the Football Association and more

This week has seen another wave of appointments and departures at brands, media owners and agencies. The Drum has rounded up the key hires below.


AOL UK has hired Hamish Nicklin, Google UK’s director of agency sales, as its new managing director.

Reporting to AOL’s head of international, Graham Moysey, Nicklin will be tasked with overseeing the company’s strategic direction, while also aiming to drive new business development for the company’s content, programmatic and video brands.

Northern and Shell

Northern and Shell (N&S) has appointed Simon Haynes head of digital, responsible for driving digital revenue growth across programmatic, video and mobile platforms.

Haynes, formerly managing director of IgnitionOne, will also work closely with N&S print and creative solutions teams to aid in the cultivation of executive relationships.

The Football Association

Marketing veteran and United Biscuits boss Martin Glenn is leaving the business to become chief executive of the Football Association.

He takes on the newly created-role at the head of the organisation, replacing the general secretary role that was scrapped in January when Alex Horne departed. Glenn starts later this year (18 May). has appointed Paul Lewis as the new senior director of marketing to aid with the firm’s mobile-first expansion.

The coupon marketplace, which works with over 3,000 UK businesses, has brought to the fore Lewis who will bring his 12 years’ of experience in marketing online brands on a global scale.


BBDO Worldwide has announced changes to its regional management structure with Chris Thomas set to become chief executive of Americas, Jean-Paul Burge as chairman and chief executive of BBDO Asia and Dani Richa, chairman and chief executive of BBDO Middle East and North Africa also taking on responsibility for the rest of Africa.

Thomas, currently chief executive of Asia, Middle East and Africa, will take on responsibility for the 21 BBDO agencies across the US, Canada and Latin America, although he will remain chairman of I&S BBDO Japan and chairman of Proximity Worldwide.


MediaCom has promoted Toby Jenner to worldwide chief operating officer.

Jenner, who is currently global business development and marketing officer, will continue to run the business development and marketing side, while also shaping MediaCom’s global roadmap and business plan. Additionally, he will drive the content and connections positioning for the company globally and support the specialist functions units and global account directors.

Rapp Media

Paul Holman has been promoted to the role of managing partner at Rapp Media as the agency looks to strengthen its senior media team.

The appointment comes after Holman’s promotion to the Rapp UK executive board last year and sees him charged with leading growth across all Rapp Media’s clients, helping them to address business challenges with data-led media strategies.

Stripe Communications

Stripe Communications, the Cello-owned PR outfit, will promote Morna McLelland to managing director as Juliet Simpson, who founded the agency in 2006, will become chairman.

The restructure, which will aim to deliver growth, will also see Jenny Ingram and Stephanie Robertson join the board of directors alongside digital director, Darcie Tanner.


Fitch has appointed Hermann Behrens as chief executive of its North American operations – a newly created position.

Behrens, who will be based in New York, is responsible for expanding the retail and brand consulting company’s presence in North America.


OMD has named Scott Kimberley as managing partner of its specialist international unit, managing client assignments and relationships from their Singapore base.

Kimberley has over 15 years of experience in the media marketing industry and currently works for Mediacom Melbourne as group account director. Prior to this he served as group account director at Mitchell and Partners.


OgilvyOne has added four managing partners to its agency leadership team – Anya King, Mel Stanley, Tracey Barber and Aaron Goldring.

Current worldwide creative director on the British Airways account, Goldring will take up the role of managing partner – creative director with King, hired by OgilvyOne as a business partner to run BT Business, IBM, Sage and BP B2B, named managing partner – BT.


Razorfish has hired Neal Fairfield as head of planning to lead strategic thinking across clients including Lloyds Banking Group, McDonald’s UK and Unilever.

Fairfield joins Razorfish from BMB (formerly Beattie McGuinness Bungay) where he was head of planning for two years, he will report directly to Razorfish's executive director of strategy and insight Jim Mason.

The Weather Channel

The Weather Channel has appointed Kirsty McCabe as senior meteorologist and Andrew Edmondson as video content editor to bolster its content strategy.

McCabe, who began her weather broadcast career over a decade ago as a core member of the BBC Weather team, will lead the presentation of forecasts, news and feature-length videos on The Weather Channel UK website and app.

Edmondson joins from Oscar-winning visual effects production house Double Negative where he was VFX director.


Integrated media communications agency Boutique has made two new appointments to its senior team.

Joining from Principles Agency, Alex Clarkson joins Boutique as client services director. Clarkson has previously worked across a range of integrated clients, predominantly in the tourism, health and retail sectors, and will play a key role in developing full-service communications strategies for new and existing clients.


Searchmetrics has named Roy Satterthwaite, formerly of Sap its new senior vice-president of sales for the Americas.

The agency's client roster includes eBay, Symantec, and Havas Media.


Maria Lopez-Knowles has been appointed to the newly created role of chief marketing officer for Entravision, a media company serving Latino audiences and communities.

In her new role, she will oversee Entravision’s multimedia marketing efforts across its broadcast, radio, and digital properties while developing and managing the company’s corporate marketing strategy.

Big Spaceship

Big Spaceship, a Brooklyn-based creative agency, has hired Cedric Devitt, formerly of MRY, as its new chief creative officer.

Though his former projects have included Coca-Cola Olympics, Adobe, and Sony Xperia, Devitt said he is excited to join the 15-year-old agency whose current roster includes Samsung Mobile, Google Play, and Organic Valley.

Here Design

Here Design has hired Tess Wicksteed, formerly executive vice president of Pearlfisher New York, as its newest strategy partner.

Wicksteed returned to London from New York last September and freelanced with Here, whose client-list includes Williams Sonoma, Bacardi, and Adidas.


Database technology company MongoDB has appointed Meagen Eisenberg as chief marketing officer.

In her new role, she will drive marketing strategies that will further help IT and marketing leaders to build better web, mobile, and cloud applications.


Brand video engagement platform Viewbix has appointed Brendan O’Brien as vice-president of western sales, representing the second US appointment for the Israel-based company.

With over a decade of experience in new media and digital technology, O'Brien joins from Brightcove and will be responsible for overseeing client acquisition, management and revenue generation.

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