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India
Selling Switzerland to Indian travelers with Federer’s charm and trains
McDonald’s India hires OMD to strengthen its connection to Gen Z
Culture and craft combine in Exide’s epic film celebrating India’s journeys
How PepsiCo’s Slice plans to win India’s mango drink war this summer
Dentsu India continues the organization overhaul, appoints Anita Kotwani to drive growth
Indian brands need to prioritise creativity to stay ahead of the pack
How Indian D2C brand XYXX is disrupting the men’s underwear market
British Airways adapts ‘A British Original’ campaign to lure Indian travelers
Whisper India targets mothers with new phase of ‘The Missing Chapter’ campaign
Indian stationery brand Linc highlights how to stand out in a crowd
International Women’s Day: How are popular Indian attitudes on gender shifting?
Pullman & Novotel hotels celebrates women's ability to be 'everything all at once'
Opinion
Forget the big numbers, Indian consumers want to be treated as individuals
Duolingo launches its flagship English learning product for Indian kids
Indian make-up brand Lakme celebrates unapologetic women
Why TBWA is adding 'experience' to its chief creative officer roles
India on track as one of the fastest-growing markets despite global slowdown
Amazon India unveils strategy to be an everyday shopping destination
Swiggy film showcases the central role the food delivery app plays in Indian's daily lives
Can Schweppes push its mixer drinks out of the shadows and into the spotlight?
Kimberly Clark overhauls Huggies brand in India as it seeks market leadership
Wavemaker India bolsters integration credentials with first-ever chief creative officer ro...
Netmeds unleashes emotive film as it seeks to dominate India's e-pharmacy market
Decoding India’s Union Budget 2023 and its impact on consumer marketing
Otrivin’s mission to bring clean air to India’s children
Apple celebrates Bollywood in its first Indian ‘shot on iPhone’ film
Coca-Cola relaunches Coke Studio music platform to connect with the new India
How Kellogg’s plans to overhaul breakfast in India
Are these the most disruptive trends to hit India this year?
State of the Nation: The New India is thriving and shows no signs of slowing
Opinion
Lock screen marketing set to dominate 2023, according to InMobi's Agarwal
Brands and punters onboard as Lollapalooza debuts in India
The Times Of India celebrates the nation’s ‘unity in diversity’ with stunning film
Opinion
State of the Nation: Can India's economy keep pace with its aspirations and confidence?
Tata-owned Titan Eye+ vision to own India’s unfocused eyecare category
Opinion
HP India marketing head on the new rules of customer engagement
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