The UK Ad Association has restated its hostility to a blanket ban on digital fast food ads, warning that any kneejerk reaction would be an ”ineffective and doomed-to-fail measure” in tackling childhood obesity.
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CrossFit has announced a deal with Nobull that sees the sportswear brand become title sponsor of the CrossFit Games and official supplier of CrossFit apparel.
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With lockdown neutralizing whole marketing channels and the British economy still reeling from the impact of the pandemic, picking up new clients isn’t easy at the moment. But reputation can go a long way towards helping persuade brands to...
Publicis Groupe UK is pledging to help young people from marginalised communities find jobs in the advertising industry with its Open Apprenticeship programme.
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It’s been a tough time for agency teams across the UK. So to find out what factors were keeping staff motivated or miserable, The Drum has surveyed employees at 1,886 British agencies.
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A UK ad industry collaboration designed to help advertisers hit net-zero carbon emissions by 2030 has welcomed Accenture, Channel 4, Google, WPP and Unilever as supporters.
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There has been a general sense of euphoria over the speed and intensity of the revival of the economic activities in the Indian media and entertainment (M&E) industry, with the shoots of recovery being seen.
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Facebook has announced it has banned the Myanmar military, military-controlled state and media entities, as well as ads from military-linked commercial entities on all its platforms.
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