Categories Marketing Agencies Creative Media Sustainability Technology

Kevin Chesters

Britain

18 Oct 2021

4 min read
Leveraging brand Britain in a post-Covid world
Opinion
A stock photo showing a sign hung on a glass door showing a temporary polling station in the UK

13 May 2021

7 min read
Does Labour need a rebrand after Hartlepool? First it needs to get back to comms basics
Opinion
Kev Chesters, 2nd Basford Cubs. Number of Badges: 0.

11 Feb 2021

10 min read
Thinking of starting your own agency? Be prepared
Opinion
2020 Christmas ads

26 Nov 2020

10 min read
Reality or escapism? Addressing the C-word in this year's Christmas ads
Opinion
coronavirus

23 Sep 2020

9 min read
A 360° view of lockdown and the new abnormal
Opinion
People on a Zoom call

18 Aug 2020

7 min read
Kevin Chesters: forget about your Zoom background and focus on what’s in front of you
Opinion
zoom call

14 Jul 2020

9 min read
The good bits of lockdown we should definitely keep
Opinion
a whale bus

08 Jun 2020

7 min read
Kevin Chesters: why do we persist with predicting?
Opinion
planning

16 Apr 2020

11 min read
Kevin Chesters: Covid-19, what do we do now (and next)?
Opinion
Burger King's 'Secret Whopper'

11 Mar 2020

7 min read
Kevin Chesters on Burger King vs McDonald's: Why I'm not entirely lovin' it
Opinion
Guinness, Amstel, Carlsberg, BrewDog

03 Feb 2020

7 min read
Kevin Chesters: Why has beer advertising lost its bottle?
Opinion
love your job

03 Dec 2019

5 min read
Kevin Chesters: The greatest gift this Christmas is choice - or else learn to love your jo...
Opinion
Indian Runner duck

05 Nov 2019

6 min read
Kevin Chesters: What advertisers can learn if they were to be more duck
Opinion
Paperwork

10 Sep 2019

6 min read
Kevin Chesters: In praise of procurement
Opinion
benetton

05 Aug 2019

6 min read
Kevin Chesters: If brave is best, what are we all afraid of?
Opinion
hands close up

08 Jul 2019

6 min read
Kevin Chesters: The golden rule is the only rule that matters in the advertising business
Opinion
Knowledge

11 Jun 2019

6 min read
Kevin Chesters: The joy of knowing fuck all
Opinion
Example of ugly and crap B2B advertising

10 May 2019

6 min read
Kevin Chesters: Why does B2B advertising have to be ugly and crap?
Opinion

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