Marketing can change the world
Newsletter
Subscribe to The Drum Ink

Sections

Marketing can change the world
Subscribe

How can creative disruption shape the future?

View Schedule

Better Together

Latest marketing and advertising news for Better Together, including insights and opinions.

Never miss a beat, sign up to your newsletter
Scottish Independence Referendum

Scrapped ads lampooning Alex Salmond and SNP Scottish independence campaign unearthed

22 January 2016
The Drum

The Drum's New Year Honours: Political and PR triumphs and disasters – from the Yes campaign...

03 January 2015
Opinion

A lesson from Scotland's referendum: You can't rely on social media to gauge public opinion

29 September 2014
PRCA

Better Together to win Scottish Independence Referendum according to PRCA lobbyist poll

16 September 2014
Better Together

Infographic: UK big business media bias pays off for Better Together according to latest Scottish...

12 September 2014
Scottish Independence Referendum

Yes Scotland campaign has more fans than Better Together on Facebook – but lower engagement...

10 September 2014
Outdoor Advertising

Yes and No indyref campaigners turn to outdoor advertising to target undecided voters

08 September 2014
Better Together

Yes campaigners attack Better Together 'family' poster appeal as indyref battle heats up

02 September 2014
Opinion

Style Versus Substance? - A critique of the latest Better Together and Yes Campaign ads for...

28 August 2014
Better Together

'Sexist' Better Together's undecided women voter ad sees ridicule and meme backlash on Twitter

27 August 2014
Better Together

Scottish business leaders voice independence doubts

27 August 2014
Better Together

Scots Better Together campaign red-faced after TV ad blunder featuring BNP tweeter

19 August 2014
Scottish Independence Referendum

Scots Better Together campaign removes blog post after writer's 'unacceptable' BNP tweets cause...

18 August 2014
marketing society

Marketers still unclear on what potential impact Scottish Independence referendum may have...

14 August 2014
electoral commission

The Electoral Commission turns to DLKW Lowe for 'Unmissable' Scottish independence referendum...

11 August 2014
Better Together

Whisky giant William Grant and Sons raises a glass to Better Together campaign

07 July 2014
Better Together

Scottish anti-independence campaign Better Together changes name to No Thanks for final stages

10 June 2014
Better Together

Better Together selects M&C Saatchi for Scottish independence referendum campaign

06 June 2014
vue cinemas

Odeon, Cineworld and Vue announce blanket ban on independence debate ads

28 May 2014
STV

VisitScotland & STV among latest organisations to quit the Confederation of British Industry...

20 April 2014
yes scotland

Yes Scotland senior staff email account hacked

01 December 2013
Better Together

National Collective blog says it "will not be bullied" by threats of legal action after publishing...

18 April 2013
Better Together

Zeitgeist, Republic of Media and Blue State Digital confirmed as marketing agencies behind...

16 January 2013
Better Together

Anti-Scottish independence campaign Better Together brings in Barack Obama's presidential election...

15 October 2012
macB

MacB water branding usurped for independence debate

29 June 2012

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.

Register Now
or
What is this?