Digital Scoop

Charley Caines is a Social Media Strategist at Manchester based, integrated, creative communications agency HGA Creative. Specialised in building communities and developing comprehensive strategies for a broad scope of clients, she has also produced award winning social media and content strategies in previous roles and is interested in all things digital.

James Smith, managing director at The Kite Factory, answers questions about his approach to making it work in advertising.

10 questions with... James Smith, managing director at The Kite Factory

Opinion: Digital Scoop

The Drum Network

As part of The Drum Network's mission to profile individuals behind the media and marketing sector who are doing things differently... Read more

Olivia Atkins - 04/06/2020

Digital Advertising

Build your own online community: bespoke social environments

Opinion: Digital Scoop

The value of an online community is priceless to both a community and its creator. They can influence your output with crowd-sourcing,... Read more

Charley Caines - 30/04/2012

Digital Transformation

Niche social networks find their place, but how will they add value?

Opinion: Digital Scoop

Last month saw the launch for Luluvise, a niche social networking site created specifically for females. Described in the Sunday Times as... Read more

Charley Caines - 20/01/2012

Digital Transformation