Live in Cannes

You are what you read: why readership data matters more than cookies ever did

In partnership with Taboola

Location: The Drum Arms in Cannes at Morrison’s Lounge, 10 Rue Tesseire, Cannes

Struggling to target, engage, and convert audiences? Third-party data isn’t what it used to be. Context is now Queen - and your audience are what they read! Join us to discover why readership data and contextual targeting are sharper targeting tools than third party cookies ever were, and learn how to use them as a skeleton key to power-up your campaigns.

To watch this session please click the register button below

You acknowledge that your personal information will be shared with Taboola (T&Cs) Your information will be processed in line with their terms and conditions.

Join the conversation #CannesDo

Featuring

More

Live in Cannes

The Drum daily wrap up show, sponsored by Omobono

In partnership with Omobono

Cannes Cool Down

Into the Metaverse

Live in Cannes

Creativity at fever pitch: how to activate data, AI and automation in sports advertising

In partnership with Spirable

Live in Cannes

The Drum Daily - Breakfast show

In partnership with Braze

Live in Cannes

World's best ads happy hour

The Drum TV

Sun, Sea and Senior Sex - Rankin Talks Taboos and other stuff

Live in Cannes

Channel Factory presents: Networking drinks at The Drum Arms

In partnership with Channel Factory

Cannes Cool Down

The Cost of Conversation

In partnership with GB News

Cannes Cool Down

The Chip Shop Awards Live Broadcast

Live in Cannes

The power of community: how to impact, influence, and inspire

In partnership with Reddit

The Drum TV

The Drum Show

The Drum TV

Creative Director Presents... Toby Allen

View Schedule