News - Consumer Goods

Consumer Goods

In-home retail: How Made.com and other retailers are boosting customer experience using social platforms and augmented reality

It’s no longer adequate for a retailer to assume that the traditional path to purchase will... Read more

Comedy and branded content: Funny or Die VP brand entertainment Chris Bruss

Comedy and branded content: Funny or Die VP brand entertainment Chris Bruss video

It's a well known advertising strategy that audiences react favourably to messages that make... Read more

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