It comes at a time when Twitter continues to move into the broadcaster territory by pushing its live TV shows on Periscope.
The two broadcasts were hosted by Periscope adventurer Mitch Oates on Thursday 13 July. The first broadcast at 12.30pm AEST will showcase the live reef dive, while the second broadcast at 2:00pm AEST is focused on the founder of Earth Hour, Andy Ridley's social movement Citizens of the Great Barrier Reef, which aims to unite people from around the world to combat the pressures to the planet’s biodiversity, including how to learn and care about the Great Barrier Reef.
— Mitch oates (@MitchOates) July 12, 2017
Twitter Australia head Suzy Nicoletti, said: “Twitter has an incredible way of breaking down barriers to participation, and of creating connections between people and places. For this project, the Periscope broadcast becomes a literal underwater periscope, to connect our audience to a truly exotic place. The Great Barrier Reef Adventure is just one small way to raise awareness of the reef around the world and inspire everyone, no matter where they are, to preserve this site for future generations to enjoy.”
The Great Barrier Reef Periscope Adventure is supported by Tourism and Events Queensland.
Tourism and Events Queensland CEO Leanne Coddington, added: "The Great Barrier Reef Periscope Adventure will showcase the underwater wonder and allow people to engage with the Reef in an entirely new way thanks to technology.”