Innovative. Agile. Resilient. Bold. Business and marketing leaders embrace these terms, but how are they embedding these qualities and behaviors in themselves and their organizations? Especially now, when the rapid pace of disruption and transformation has been further accelerated by Covid-19, economic uncertainty, environmental concerns, social unrest and divisiveness, why are some leaders rallying and others reeling? Tony Schwartz, CEO of The Energy Project and author of “The Way We’re Working Isn’t Working” will present strategies to fuel the best of who you are. He will share how energizing yourself and your organization at this critical juncture can shape a better future.
The talk will be followed by a live chat with The Drum CEO and co-founder Diane Young. Get ready to get fuel better!
B2B has as much of a role to play in BLM as its consumer parts in adland. The industry recognizes the stunning lack of diversity in the advertising industry and the need for change... read more
MQLs. SQLs. SALs. B2B marketers are well versed in leads of all flavors and colors. In this session, let’s journey in search of the EQL – the emotionally qualified lead. The... read more
Innovative. Agile. Resilient. Bold. Business and marketing leaders embrace these terms, but how are they embedding these qualities and behaviors in themselves and their organizations?... read more
What does the future of work look like? How do you shape, cement and leverage company culture through difficult times? From space and place, to culture and collaboration, to relevance... read more
Unlike any other point in time in our history, brands today have a greater responsibility to use their platforms to create demonstrable change amid evolving socioeconomic climates.... read more
Join Tom Stein, chairman and chief client officer from Stein IAS and Lynn Lester, managing director of events at The Drum as they recap on the key insights, trends and hotly debated... read more
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Marketers always want to know: "what will change?" But, Jeff Bezos says a more important question is: "what won't change?" Why does what won't... read more