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We (the UK) used to do the best beer advertising in the world.
Now we do the worst.
Here's a crazy thought Drum magazine: instead of two massive paras of shite from the client why not tell us what agency/creative team/photographer/etc were involved in this project?
I'm just guessing but I'd image that that is the sort of stuff your reader wants to know about.
Social Media is a brilliant tool.
Just ask Coke how pleased they are with the Pepsi Refresh campaign.
More like this please.
Another cracker. Well done.
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New poster for the office! Thanks @TheDrum! Smashing issue by the way - no pun intended #smashingmartian