Swedish cider brand Kopparberg has unveiled new UK advertising campaign ‘Forest Happenings’, focusing on the brewery’s bestselling flavours – Mixed Fruit, Strawberry & Lime and Pear.
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Costa Coffee has appointed retail and shopper marketing agency Howell Penny to raise awareness of its UK New Store Opening programme, through dedicated web pages and new marketing collateral.
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The first episode of the news Dynamo: Magician Impossible will premiere online, as UKTV announces Pepsi Max has extended its sponsorship of the show.
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Rupert Ellwood has been named head of marketing at Waitrose, taking over from Sarah Fuller, who has left the company, and moving from his current role of head of retail operations for Waitrose shops in the south-east next month.
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Following the roll-out of its rebrand, Domino’s has launched a new programme aiming to save its materials featuring the old logo from landfills.
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United States - 17/06/2013
With almost 10 million YouTube hits and a captivated audience, it comes as no surprise that the... Read more
Coors has released an app enabling users to select personalise a prank call from Jean Claude Van Damme (JCVD) in order to raise awareness of the beer’s new ‘Damme Cold’ indicator.
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Coca-Cola is in the midst of “evolving” its Coke Zone points scheme putting renewed focus on “redefining rewards”, according to VP of global connections Ivan Pollard.
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International - 19/06/2013
Swedish cider brand Kopparberg is offering fans the chance to win a unique Kopparberg experience delivered straight to their door as part of a new social media competition.
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This year's Cannes revellers are in for a treat from Deutsch LA with the despatch of a free late night pizza scooter service, complete with unmissable drivers in orange jumpsuits and GPS tracking.
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Roadside dining chain Little Chef is celebrating 55 years of serving the Great British public with the launch of a new menu.
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In scenes not witnessed in Scotland since Krispy Kreme opened in Edinburgh, patrons have clogged up roads and blocked approaches in their eagerness to sample the newly opened KFC outlet in Elgin.
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GoGo squeeze, a US applesauce brand, has launched a new digital campaign featuring actor Jerry O’Connell.
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United States - 19/06/2013
The wait is over for fannies across Scotland who will finally be able to enjoy a personalised bottle of IRN-BRU, as a limited number of bottles have now hit the shelves.
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YO! Sushi created an innovative way to serve customers at the launch of its YO! Burger product with a flying iTray.
We've finally reached the future we used to watch in movies... Read more
Cow and Gate has announced a new campaign entitled “Dance Dance Baby”, shortly after the massive success of the #DancePonyDance meme.
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The Advertising Standards Authority has ruled that a radio advert broadcast by supermarket chain Morrisons must not be played again, after its central claim was held to be unintelligible.
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The globally successful Coca Cola campaign putting popular first names on the bottle to promote sharing has hit a snag in its China market.
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Ogilvy Melbourne has been appointed as lead strategy and creative partner for Melbourne Food & Wine Festival after a competitive pitch.
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Coca-Cola is on a roll with its experimental packaging ideas; first it was the ever popular personalised name bottles, then the ‘sharing-can’ which split in half. Now Coke has launched its ice bottle, which is…well, made entirely out of ice.
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International - 07/06/2013
A 2009 Kellogg’s ad claimed that its Frosted Mini-Wheats improved children’s “attentiveness, memory and other cognitive functions by 20 per cent”.
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United States - 18/06/2013
Cadbury has created a picnic bench made from 400 Cadbury Picnic bars and 60kg of Cadbury Dairy Milk.
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