Supercook is looking to consolidate its market leading position in what is a stagnating home baking market.The brand, which was acquired in October 2000 by Renshaw Scott, specialises in cake coverings and decorations and is looking to Leeds-based... Read more
Leading bed manufacturer Silentnight is going back onto the small screen with a multimillion pound ad campaign. The Lancashire-based firm is again employing its trusty 'duck and hippo' partnership to augment sales of its Miracoil brand, which... Read more
As The Marketeer was going to press the Accident Group's marketing director Barry Nield intimated that he was on the brink of making a decision on the future of the firm's £12million media account. The account, which up until this year was... Read more
Boddingtons, Manchester's famous ale brand, has signed up as the latest sponsor of the Commonwealth Games. The brand, now owned by global brewer Interbrew, has already appeared in adverts running in Metro and Manchester Evening News. The... Read more
Hewlett Packard has released a new marketing publication, entitled 'Invent Your Future'. The publication, designed by Leeds-based Poulter Partners, highlights the future of business and IT and detail some of Hewlett-Packard's work with companies... Read more
Onken, the German yoghurt and mousse producer, has moved its advertising account out of The Producers in Leeds following the departure of planning director Mark Humphries. Humphries will continue working on the account at his new consultancy in... Read more
Airtours plc, one of the UK's leading holiday companies, has revealed that it is set to undertake a mammoth re-branding project that will see all of its divisions operating under the new 'My Travel' identity.In a move that mirrors the recent... Read more
It is our sad duty to announce that Phil Kissack, the founder and former managing director of the Unit Communications Group, passed away on 29 December following a brief illness.A veteran of almost 30 years in the industry, Kissack was a well... Read more
Direct Car Finance, the firm that specialises in supplying car finance to customers with poor credit histories, has moved its advertising accounts to the capital. The move comes as a blow to both Leeds- based Brilliant and Bournemouth's Blair... Read more
The Carnyx Group, publishers of The Marketeer and its Scottish sister publication The Drum, is hosting a one-day conference in March.The conference, on the theme of 'managing creativity', will see a number of nationally and internationally... Read more
Encams, the newly re-branded Tidy Britain Group, has shifted its substantial six-figure design account out of Media Mission and into Altrincham-based Lake Design.Lake, a part of Tony Tighe's Mere Communications Group, will now effectively handle... Read more
David Croft, the director of regional sales at Granada Enterprises, has moved to take up the position of managing director of Yorkshire Television. The move will see him take the helm of Yorkshire Television whilst retaining his position at... Read more
Adams, the confectionery company, has launched a new magazine and commercial radio advertising campaign to support its market-leading brand, Halls Mentho-Lyptus, bringing the media spend for the brand to £2m in the last four months.A £... Read more
The Co-operative Group has consolidated its' entire retail media buying account, said to be worth £10m, into Mediacom in Manchester. Mediacom had been handling press and door-to-door buying for the Co-op since January last year, though the... Read more
Ray Sale, the late chairman of CIA Manchester, is set to be commemorated at a memorial service to be held at Manchester Cathedral on 26 February. The service will take place at 12.15 pm, although those who wish to pay their respects are advised to... Read more
Avatar Interactive, the design and new media agency, has gone bust. The agency, which had offices in Hampshire and Manchester, has been closed as a result of parent company TPN Holdings calling in receivers at the beginning of January. The... Read more
Farmfoods, the frozen food specialist, has cut its TV spend in the English regions. However, the company is continuing to spend on TV in Scotland. Industry insiders have speculated that the decision may have been caused by a rethink of creative... Read more
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