JELL-O, the American snack brand, has launched a new campaign aimed at turning the negative ‘FML’ abbreviation into something more positive – Fun My Life.
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The Sun is supporting charity Missing People by taking part in the Big Tweet for Missing Children today, Saturday 25 May 2013.
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Peter Hook, a communications manager with Accor Hotels in Asia and the Pacific, has been caught posting a series of boastful reviews on TripAdvisor for his own hotel group, while leaving critical reviews for a number of the company’s competitors,... Read more
Research findings published by Social Media Today colludes that effective social media use is “essential for marketing success in the current business world, warning that companies will not be taken seriously if they are not active on Facebook,... Read more
International - 24/05/2013
Hanson, the all-American boyband, are gearing up to launch their own brand of beer.
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United States - 25/05/2013
EE has confirmed the European launch of Facebook Home has been delayed after taking on board customer feedback about the product.
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The increasing trend towards using “big data” to inform brand strategies is breeding an attitude of “false certainty”, which could be detrimental to businesses, according to Ogilvy & Mather vice chairman Rory Sutherland.
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Hundreds of page admins on Facebook have complained to the social media site after Page Insights have not updated since 13 May.
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International - 24/05/2013
Most of the headlines around social media recently have focused on Facebook’s massive advertising potential, particularly now its mobile channel, which is used more by daily users than desktop, has been monetised.
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ITV London is the latest Twitter account to be hacked, it seems, after a tweet was sent saying a free (white) flag was to be given to all rebels.
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The High Court has ruled that a tweet by Commons Speaker's wife, Sally Bercow, about Lord McAlpine was libellous.
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Online football game I AM PLAYR from social entertainment company We R Interactive has revealed it has surpassed the 10 million player mark.
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International - 24/05/2013
Two men have been arrested for on suspicion of inciting racial or religious hatred following statements posted on Twitter about the murder of Lee Rigby.
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Following the murder of Lee Rigby at Woolwich on Wednesday, ‘Woolwich’ was mentioned almost half... Read more
French social petwork, YummyPets, developed exclusively for those who have a love of animals, has launched in the UK.
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Britain’s councils are diversifying their service offer into the realms of social media by dealing with customers directly on platforms such as Twitter & Facebook, according to a survey.
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A UK intelligence officer has confirmed that he is advising Australian Federal Police on applying methods for using social media to predict protests and social unrest.
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A film posted on YouTube by Melbourne’s AJF Partnership to promote Holden’s Volt electric car has garnered an astonishing 375,000 views since it debuted two months ago.
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Youth media brand Vice and Twitter have struck a deal which will see them co-create a raft of video series, tailored specifically to run exclusively on the social media network.
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International - 23/05/2013
LinkedIn shouldn’t be seen as just ‘another’ networking tool. It has the potential to become the hero at the heart of prospecting activity. Here, Mark Fones, Client Strategy and Creative Director at Wyatt International, explains how this is...
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@BOYADEE, a musician and filmmaker, revealed that he has been offered up to £75,000 to give his eyewitness account of the Woolwich attack, and apologised for ignoring reporters including Jon Snow.
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Twitter has revealed its latest marketing tool Twitter Amplify which allows media companies to promote small video clips, for example sports highlights, which are accompanied by a brief video ad as a pre- or post-roll.
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International - 23/05/2013
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