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By John Glenday | Reporter

February 2, 2023 | 2 min read

Doritos is pulling on some major star power for its 23rd Super Bowl spot after teasing an appearance by rappers Jack Harlow and Missy Elliott.

A teaser video is set to air during the 65th Grammy Awards on Sunday showing Harlow emerge from a recording studio only for Elliott to call out for him to return.

Replying, “I gotta do me, Missy”, the short snippet concludes on a cliffhanger, leaving fans waiting on tenterhooks for the big Super Bowl reveal to find out whether the musical pair have fallen out or are set for a fresh collaboration.

Closing with the words: “music will never be the same”, the campaign sees the Queen of Rap brandishing a bag of the brand’s newest flavor, Sweet and Tangy BBQ.

The third teaser from the snack brand serves to build anticipation of the main event to a fever pitch with music set to play a starring role following an earlier teaser hinting at a ‘love triangle’ between Elliott, Harlow and their favorite chips.

Modern Marketing Brand Safety Doritos

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