The Drum Awards Festival - Extended Deadline

-d -h -min -sec

Marketing People on the Move

Just Eat CMO Barnaby Dawe leaves after three years

Author

By John McCarthy, Opinion editor

May 21, 2018 | 2 min read

Just Eat's global chief marketing officer has left the company after three years at the helm.

Just Eat CMO

Former Just Eat CMO Barnaby Dawe

Barnaby Dawe most notably led Just Eat's rebrand in a bid to bolster its global reach and its connection with consumers. In the background the company has been experimenting with new tech like augmented reality, voice, chatbots and prime-time sponsorships like The X Factor.

A Just Eat spokesperson confirmed the move: "We can confirm that Barnaby Dawe has decided to step down from his role as Just Eat’s global chief marketing officer after three years at the helm of the company’s marketing department.

"Barnaby has transformed the Just Eat brand and our approach to marketing, enabling us to become the category-leading company we are today."

Dawe has experience at UK brands, having previously worked with the likes of Harper CoIlins, News UK and Turner. It comes ten months after Peter Plumb joined the company as chief executive from MoneySavingExpert.com.

Marketing People on the Move

Content created with:

Just Eat

Just Eat is an online food delivery service headquartered in the United Kingdom, allowing customers to browse for local takeout restaurants and place orders onl...

Find out more

More from Marketing

View all

Trending

Industry insights

View all
Add your own content +