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BBC Philippines Media

BBC Earth and BBC World News launches in Philippines with Cignal TV

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By Benjamin Cher, Reporter

March 29, 2017 | 3 min read

BBC Worldwide announced a partnership with Cignal TV to launch BBC Earth and BBC World News in Philippines.

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BBC Earth and BBC World News launches in Phillipines

Cignal TV, a subscription-based direct-to-home satellite television service provider, will be launching BBC Earth in HD for the first time in the Philippines.

BBC Earth and BBC World News will launch on 1 April 2017 to the provider’s 1.6 million viewers. This move follows BBC’s launch of the BBC Player in Malaysia, as the Beeb continues its Asia rollout.

“We are very excited that two highly rated channels from the BBC will now be available to Cignal’s 1.6 million pay TV subscribers. The Philippines is a country that is deeply passionate about natural history – it has the highest rate of discovery of new animal species with 16 new species of mammals discovered just in the last 10 years. We hope that BBC Earth, showcasing the work of the world’s foremost factual film makers, will take Filipino viewers on a journey of discovery, with heart pounding action and mind blowing visuals,” said Myleeta Aga, senior vice president and general manager of South and South East Asia, BBC Worldwide.

“And BBC World News, the leader in global breaking news, with a reputation of delivering impartial, in-depth analysis of international news, will meet Filipino viewers’ demands for high quality news content,” she added.

“We are very excited to be partnering with BBC Worldwide to bring two premium BBC channels to our subscribers. We are committed to providing genre-defining content for our discerning viewers,” said Jane Jimenez-Basas, president, Cignal TV.

“With the addition of BBC World News and BBC Earth to our platform, we are very pleased to be able to deliver on that promise,” she added.

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