IAB Technology Singapore

IAB Singapore expands board as part of plans to grow digital investment in 2017


By Charlotte McEleny, Asia Editor

February 3, 2017 | 3 min read

IAB Singapore has announced its 2017 board members, expanding the number of people on the board from eight to 14.


IAB Singapore expands board for 2017

The organisation has also created four committees around key topics for marketers in South East Asia, which will each have two co-chairs. The four topics are: mobile and social, content and video, measurements and standards and data, and programmatic.

IAB Singapore chief executive and ambassador to South East Asia, Miranda Dimopoulos, said: “Expanding the board is a direct reflection of the growth of our membership and initiatives complementing the growth of the industry. South East Asia is a wonderfully diverse region increasingly driven by digital and the insights and contribution from our board will be vital in raising the industry bar even higher.”

According to Dimopoulos, the expansion is another signal for growth for the organisation, which hired former Campaign Asia journalist Gabey Goh to the role of content and education director.

IAB Singapore 2017 board members:

  • Tobias Wilson, chief executive officer (Singapore), Asia Pacific Digital (APD)
  • Su-Lin Tan, head, sales strategy and operations, SPH Integrated Marketing
  • Joe Nguyen, senior vice president APAC, comScore
  • Joanna Flint, managing director, Google Singapore
  • Sanchit Sanga, chief digital officer, APAC, Mindshare
  • Regan Baillie, managing director, Xaxis Singapore
  • Laura Green-Wilkinson, marketing and communications director, Dentsu Aegis Network
  • Jack Lim, chief commercial officer, MediaCorp Pte Ltd
  • Ryan Pestano, general manager APAC, IPONWEB
  • Gavin Buxton, vice president, APAC, S4M
  • Roxanne Somboonsiri, global brand manager, Facebook
  • Andrew Calin, head of enterprise, Hong Kong and South East Asia, LinkedIn
  • James Sampson, vice president and general manager, APAC, Dataxu
  • Phil Townend, chief commercial officer, APAC, Unruly

IAB Singapore 2017 committee co-chairs:

Mobile and social

  • Masato Sato, regional director, digital, Mindshare
  • Andrew Darling, global communications director, Blis

Content and video

  • Isabella Barbato, head of marketing, APAC, Outbrain
  • Greg Fournier, executive director, strategic partnerships, APAC, Unruly

Measurement and standards and data

  • Aaron Boekestein, head of agency business, APAC, Google
  • Damien Crittenden, director, insights and analysis, Xaxis


  • Joshua Campanella, regional account director, Amnet Group
  • Charlie Baillie, regional director, South East Asia and Hong Kong, RadiumOne
IAB Technology Singapore

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