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Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo

Cheltenham Festival pulls down Paddy Power's pants

The Cheltenham Festival has demanded that mischief makers Paddy Power take down their 60 ft. pair of Paddy Power pants following its appearances during the first few days of racing.

After liaising with the Civil Aviation Authority over the bookmaker’s hot air balloon, which is modelled on their famous ‘lucky pants’, the pilot of ‘Paddy Pant 1’ was grounded.

The balloon was specially commissioned to offer fans ‘the best seats in the house’ with a unique flight on ‘Paddy Pant 1’ above various sporting events, with Cheltenham being first up.

The giant pants have been tethered to a private garden adjoining the racecourse and can be clearly seen from the Cheltenham grandstand.

A Paddy Power spokesperson commented: “Our giant lucky Y-fronts have been a smash hit with the race goers so far – they don’t infringe on the racing or the spectators’ enjoyment of the event. Watch this space, or should we say ‘airspace’, we’re determined that our lucky pants will fly again.”

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