Emptying your Findus filled freezer tonight? Paddy Power asks fans to tweet a picture to win a free bet
Never one to miss a cheeky social media opportunity, Paddy Power has launched a campaign on the back of the horse meat scandal to hit Findus today.
The bookmaker has promised frantic Findus customers clearing their freezers of lasagnes a free bet if they tweet a picture of any offending Findus items to the @paddypower feed.
A Paddy Power spokesman said: “We’re not horsing around - come and ‘find us’ on twitter, post us your picture with #findusfriday and if your ready meal is a thoroughbred entry, we’ll dish out a free bet”
Paddy Power has also been offering odds on which animal would be the next to make its way into Britain's food chain - the favourite was deer at 2/1, followed by donkey, dog and rabbit.