Brand safety is a top concern of marketers and an issue that has recently taken on magnified importance as Coronavirus has dominated the news cycle. Covid’s swift disruption of daily life and advertising forced brands and agencies to quickly recalibrate media plans and adjust messaging - and to reevaluate their brand safety measures.

Join The Drum and Michele Yow, Business Director, APAC at DoubleVerify, for a fireside chat to understand how brands should be approaching brand safety during fast-changing times, and understand what it takes to be agile enough to adapt to emerging challenges.