Brand innovation and creative disruption with Go-Jek
Featuring
- Shawn Lim, reporter, APAC, The Drum
- Ainul Yaqin, group chief marketing officer, Go-Jek
As people stayed at home during the lockdown, how has the ride-sharing platform Go-Jek manoeuvred and innovated its services? Known as a creative brand, what is their approach to creative disruption? The Drum speaks to Ainul Yaqin, Group Chief Marketing Officer, Go-Jek on how the brand is future-proofing itself.
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Speakers
Predictions Series: Don’t underestimate the era of live
Featuring
- Charlotte McEleny, deputy and Asia Pacific editor, The Drum
- Sorcha John, global director, future strategy, Iris
- Ben Essen, chief strategy officer, Iris
Lights, camera, diversity!
Featuring
- Charlotte McEleny, deputy and Asia Pacific editor, The Drum
- Liz Murphy, director, Sweetshop
- Catherine Lees-Millais, director, MediaMonks
- Meena Ayittey, film director, Great Guns
- Eileen Hanna, Baileys marketing manager, Diageo PLC
What marketers need from adtech in lockdown
Featuring
- Peter Markey, chief marketing officer, TSB
- John McCarthy, reporter, The Drum
- Philip Acton, country manager UK and Benelux, Adform
From CMO to CEO Insights and advice from president and CEO of Rémy Cointreau Americas, Ian McLernon
Featuring
- Sonoo Singh, associate editor, The Drum
- Ian McLernon, president and ceo, Remy Cointreau, Americas
Positive Energy, Innovation and Creative Thinking
2020 will see huge changes to our society, economy and undoubtedly our industry but our outlook is far from gloomy, the Can Do Festival represents the positive energy, innovation and creative thinking that makes the marketing community such a powerful force for good.
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