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Unlike any other point in time in our history, brands today have a greater responsibility to use their platforms to create demonstrable change amid evolving socioeconomic climates. Alicia will share her perspectives and examples of how SAP has taken action for customers in response to Covid-19, racial and gender bias, and mental health and wellness for employees and leaders themselves.
For the second part of ‘Creativity in the age of Agility’, Reuben and Nick will be joined by Isabel Sierra y Gómez de León, the multi-award-winning global head of creative... read more
Digital acceleration is affecting every aspect of B2B marketing – from how creative and content experiences are imagined and delivered, to how digital channels are utilized with... read more
B2B has as much of a role to play in BLM as its consumer parts in adland. The industry recognizes the stunning lack of diversity in the advertising industry and the need for change... read more
Join The Drum & special guests as we reveals the winners of The Drum Awards for B2B 2020.
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What does the future of work look like? How do you shape, cement and leverage company culture through difficult times? From space and place, to culture and collaboration, to relevance... read more
HOSTED ON LINKEDIN LIVE
2020 is a year of inflection; the pandemic, social justice, remote working, and the influence of technology on work and society have created many challenges...
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HOSTED ON LINKEDIN LIVE
Marketers always want to know: "what will change?" But, Jeff Bezos says a more important question is: "what won't change?" Why does what won't change... read more
As B2B marketers seek to pick up the pace of growth now and into the new year, what do their growth agendas look like? What are the measures and markers of growth today? How is growth... read more
